Home / Entertainment / Netflix partners with Babbel to launch Narcos-inspired Spanish lessons
“The partnership with Netflix lets users engage with Spanish in a uniquely Pablo Escobar way, showing them that learning a new language doesn’t have to feel like sitting in a Colombian prison.”

Netflix partners with Babbel to launch Narcos-inspired Spanish lessons

Netflix has signed a deal with language-learning app Babbel to launch a new Spanish lesson based on its hit Narcos series.

Narcos, now in its second season, tells the true story of the growth and spread of cocaine drug cartels across the globe, charting the rise and fall of Pablo Escobar.

The Narcos Babbel demo is called “Speak Spanish like El Patrón” and teaches consumers about topics spanning scoring deals to hiding contraband, all the while learning Spanish.

“Many people worldwide are introduced to new languages through TV series and movies," said Thomas Holl, founder and president of the Babbel.

"By using what you love to watch, to learn a language you’d like to know, we’ve created an emotional connection that bonds you to a new language that might otherwise have remained inaccessible,”

“The partnership with Netflix lets users engage with Spanish in a uniquely Pablo Escobar way, showing them that learning a new language doesn’t have to feel like sitting in a Colombian prison.”

“Speak Spanish like El Patrón” is available for global audiences here. The demo lesson features images and audio material from the original Narcos series and is adapted to teach Narco-Spanish in six of Babbel’s display languages, including English, French, German, Italian, Portuguese and Swedish.

About Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent some six years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@bizmedia.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobHutchins3 if ranting is your thing...

Check Also

Going underground: Horror, sci-fi and comic book IP “growing commercial potential for mainstream retail”

Horror, sci-fi, fantasy, and comic book IP are no longer the murmurings of underground followings, …