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Personalised Me to You cards and gifts head to stores

Creation Express has chosen Carte Blanche to launch a new in-store system, which will allow shoppers to create their own personalised cards and gifts.

The personalisation centre will be able to make cards, mugs, cushions, candles, frames and more.

Runinng via a web-based app, the system boasts a portfolio of over 1,000 designs for consumer to choose from.

“We are delighted to welcome Creation Express to our licensing portfolio, this is an ideal partnership, creating opportunities to enhance the Me to You range through our established card and gift retailers,” said Sarah Quigley, head of UK licensing at Carte Blanche.

Kurt Abbot, from Creation Express, added: “We selected Me to You to launch with as it is one of the most recognisable brands in the greetings and gift sector.

“We are extremely excited about this license and it was always our intention to associate the system with the best possible brands for our network of franchisees."

About Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent some six years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@bizmedia.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobHutchins3 if ranting is your thing...

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