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Help for Heroes teams with Hildon for bottled water initiative

Help for Heroes, the service personnel and veteran charity, has secured a new partnership with Hildon Ltd to supply an endorsed range of bottled water.

The line of both still and sparking bottled water will feature the Help for Heroes logo and will be available in 750ml and 500ml.

A cut of 20 pence from the sale of each glass bottle retailing at £1.59, while 10 pence from every 99p bottle will be made to Help for Heroes.

The water will be available from a wide range of retail outlets, including national off trade and sporting venues as well as online.

James Burston, sales and marketing director at Hildon, said: “We are delighted to have the opportunity to join Help for Heroes in raising both awareness and funds for its essential work.

“This is an important partnership for all parties involved, and one I am certain we will build on in the coming months and years.”

About Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent some six years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@bizmedia.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobHutchins3 if ranting is your thing...

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