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9 Story Media to develop Little Critters animated series

9 Story Media has signed with Little Critter LLC to develop a new animated series based on Mercer Mayer’s popular Little Critter children’s book characters.

Under the partnership 9 Story Media will also control the worldwide distribution and merchandising rights for the series. Little Critter LLC will maintain control of the property’s publishing and digital media content.

Created by the children’s book author and illustrator Mercer Mayer, the Little Critter franchise has sold more than 200 million bbooks worldwide over the past 40 years, with translations in eight different languages.

With over 100 titles already released in China, the series has seen considerable success in Asia.

“Little Critter is an extraordinary brand,” said Vince Commisso, president and CEO for 9 Story Media Group.

“There are very few book based series as well loved, and with such a long history of success. Mercer Mayer has developed an incredible world, built around endearing characters and relatable stories. We are thrilled to work with Mercer, John, Stuart, and the whole Little Critter team to bring this adored brand to life on screen.”

About Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent some six years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@bizmedia.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobHutchins3 if ranting is your thing...

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