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Smiley celebrates Monaco Red Nose Day

To celebrate the 12th annual Monaco Red Nose Day, Smiley is teaming with Journée Monégasque de Nez Rouges to launch a promotional event to mark the day.

The charity event falls each year to coincide with Saint Nicholas’ day, the patron saint of Children around the world, with the proceeds from buying a novelty nose or car accessory going towards funding for sick children over the PACA region, France and beyond.

This year however, the usual red noses are turning yellow to mark the partnership with Smiley.

Nicolas Loufrani, CEO of Smiley, said: “I am extremely proud to support this fantastic initiative that gives some of the region’s most underprivileged children a chance of a better life.

“This is one of the many charitable causes we support as part of our philanthropic division Smiley Fund. We have some excellent initiative also planned for 2017.”

About Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent some six years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@bizmedia.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobHutchins3 if ranting is your thing...

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