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Edutainment signs new licensees for Arty Mouse

Edutainment Licensing has announced a new partnership between Tap Tap Tales and Top That Publishing to create educational apps for the Arty Mouse brand.

TapTapTales is based in Barcelona, Spain and excels in the development, publishing, and distribution of educational applications for children. They specialise in enhancing children’s learning experience in a fun and interactive way with Android and iOS apps. 

"Since the creation of Tap Tap Tales, our priority has always been to develop quality educational contents under professional supervision, to reinforce children’s learning through multimedia techniques that engage youngest children as well as to their parents and educators," comments Xavier Prats, CEO of Tap Tap Tales.

With the support of more than 65 major UK retailers, and overseas sales to 45 countries, Arty Mouse is now being licensed in key categories outside book publishing, including apparel, arts and crafts, greetings and more. Tap Tap Tales is the first licensee for the brand. 

Available worldwide, the seven launch titles for the Tap Tap Tales range of Arty Mouse apps will be available on iOS and Android platforms. The apps will cover the following subjects:

  • Silhouettes & Puzzles Colouring
  • Tracing
  • Shapes
  • Words
  • Numbers
  • Positioning

Each App will contain 25 exercises and will be available in seven different languages to include – English, French, Spanish, German, Portuguese, Russian and Italian. 

About Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent some six years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@bizmedia.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobHutchins3 if ranting is your thing...

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