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Cartoon Network launches The Powerpuff Girls Story Maker app

Cartoon Network is bringing the new-look Powerpuff Girls to a new generation of fans with The Powerpuff Girls Story Maker app.

The app launches across the UK and EMEA today on iOS and Google Play and is now free for fans to download.

Allowing kids and parents to tell their own stories based on the popular crime fighting trio of Blossom, Bubbles and Buttercup, the new app encourages fans to create and animate their own scenes.

Kids can then choose to record their own voice and narrate over their bespoke animation to further add a personal touch to their story. The stories can then be saved to the device and watched later or shared with friends and family via email.

Meanwhile, a comprehensive marketing strategy for The POwerpuff Girls is driving brand awareness and fan engagement.

The UK merchandise roll-out was spearheaded in January 2017 by global toy partner Spin Master who began launching its innovative range with major UK retailers including Argos, The Entertainer, Smyths, Amazon and grocers including Tesco and ASDA.

The Powerpuff Girls licensing programme will be significantly expanded from May 2017 as products start launching in the publishing, fashion, accessories, gifting, homewares, personal care, FMCG and back to school categories. 

About Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent some six years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@bizmedia.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobHutchins3 if ranting is your thing...

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