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Lovehoney nominated for LIMA award for its Tokidoki sex toy range

Lovehoney has been nominated for a top licensing award at the LIMA Awards Ceremony for its Tokidoki x Lovehoney – The Official Pleasure Collection.

The UK’s largest Pleasure Product manufacturer is up against brands such as OPI, MAC Cosmetics and Clinique in the Health and Beauty Aids category at the 2017 LIMA Licensing Awards.

Winners will be announced at the LIMA Awards Ceremony, held during Licensing Expo on Tuesday, May 23rd in Las Vegas.

Lovehoney’s co-founder, Neal Slateford, said: “We are delighted to be nominated for such a prestigious award in the world of licensing.

“This is the third year in a row that we have been nominated for a LIMA award, scooping the awards previously for Fifty Shades of Grey Official Pleasure Collection in 2015 and Motorhead Official Pleasure Collection in 2016.

“Tokidoki x Lovehoney marks the first time a pop culture brand has entered the Pleasure Products market and the response has been phenomenal.”

The Tokidoki x Lovehoney range features a selection of carefully curated characters and icons from the Tokidoki universe which have been incorporated into some of Lovehoney’s bestselling products.

The range features bullet vibrators, classic vibrators, wand vibrators, clitoral vibrators, finger vibrators, love rings and male strokers. 

About Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent some six years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@bizmedia.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobHutchins3 if ranting is your thing...

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