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Appy Food and Drinks unveils new Minions packaging

Appy Food and Drinks has unveiled a new juice drink featuring the popular Minions characters.

The new tropical flavoured drink has been developed with Universal licensing and created under the Appy Kids Co brand. It is set to join the firm’s Family Value Range.

The new Minions addition joins a line of licensed drinks from the firm that already features the likes of Nickelodeon’s PAW Patrol, Dora and Friends and Teenage Mutant Ninja Turtles.

The complete range, including the new Minions line up, will hit supermarkets this summer, retailing at £1 per pack of five.

About Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent some six years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@bizmedia.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobHutchins3 if ranting is your thing...

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