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Zimpli Kids adds DC licenses to Slime Baff line

Zimpli Kids is bolstering its Gelli Baff and Slime Baff line with the addition of new DC licensed products.

Set to launch later this year, the collection will feature Superman Blue Slime Baff, Wonder woman Glittery Pink Gelli Baff and new Slime Baff colours including Batman Black Slime Baff and Joker Putrid Purple Slime Baff.

“It is so great to see that superheroes are still just as popular with today’s kids as they were with their parents,” said Jessica Coy, head of marketing at Zimpli Kids.

“My favourite of our DC bath time range is, of course, Wonder woman; an overlooked female superhero who has certainly made her comeback.”

About Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent some six years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@bizmedia.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobHutchins3 if ranting is your thing...

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