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Egmont to launch Roblox books in 2018

Egmont Publishing has secured a new deal to produce a raft of titles based on the popular Roblox universe.

Scheduled for release in the second half of 2018, the book range will bring the games, characters, worlds, avatars, developers and community surrounding Roblox to life.

Emma Cairns-Smith, head of global acquisitions at Egmont Publishing, said: “Roblox resonates with its millions of fans in a deep and powerful way and we believe that out outstanding publishing programme will build that relationship even further.

“As the number one publisher of gaming titles for children and young adults, Egmont is thrilled to welcome the largest social gaming platform in the world to its list of partners.”

David Baszucki, founder and CEO for Roblox, added: “Our partnership with Egmont will ensure a high quality line of Roblox-based published books that our users have been asking for, and I am excited to be working with such a respected and experienced publisher as we expand our user-generated licensing initiatives in 2018.”

About Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent some six years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@bizmedia.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobHutchins3 if ranting is your thing...

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