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Germany’s m4e acquires 100 per cent rights to popular Mia and Me brand

The German brand management and media company m4e AG has acquired 100 per cent of the rights to the international series Mia and Me.

The company – having kicked off the year as part of Studio 100 – acquired the rights from its co-production partner Gerhard Hahn and Hahn Film AG. The deal now puts m4e in full control of the Mia and Me brand.

The series has been successfully broadcasted all over the world and currently ranks among the most popular brands for girls in Germany.

A fourth season of the show is currently in product with 26 new episodes expected to bow in the coming year while m4e has confirmed that a Mia and Me feature film is currently in development.

M4e is now home to a library of more than 2,300 episodes featuring some big name brands such as Lizzie McGuire, Mia and me, Tip the Mouse, Miffy, Rainbow Fish and Conni.

In February 2017, the Studio 100 Group acquired a majority interest in m4e. Both companies will now group their national and international activities together under the roof of Studio 100.

About Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent some six years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@bizmedia.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobHutchins3 if ranting is your thing...

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