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HBO taps The Koyo Store for Game of Thrones official pin badges

Entertainment and gaming merchandising specialist, The Koyo Store, has partnered with HBO Licensing and Retail to celebrate the final season of Game of Thrones

The new deal with HBO, brokered via LMI, will see The Koyo Store create a series of high fully licensed pin badges depicting the Houses within the Game of Thrones world, including Stark, Targaryen, Lannister, Arryn, Tully, Greyjoy, Baratheon and Tyrell.

The series of pin badges will be available via www.thekoyostore.com and third-party retailers.

“We are absolutely delighted to be able to bring our pin badges to the huge Game of Thrones audience,” said The Koyo Store MD, Lee Townsend.

“We know that Game of Thrones fans will be thrilled to be able to wear the pins of their favourite Houses and believe that our pin badges will prove to be collectible for many years to come.”

The Koyo Store was founded just over a year ago, but has already found success with pin badges, achievement coins and more across a number of entertainment and gaming brands, including emoji, Rainbow Six Siege, Street Fighter, World of Tanks, World of Warships, Thunderbirds and Captain Scarlet.

About Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent some six years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@bizmedia.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobHutchins3 if ranting is your thing...

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