Aardman Rights has detailed a new partnership with Ancestors Group to launch a new product line for Nick Park’s feature film, Early Man and the classic Wallace & Gromit.
Ancestors specialises in the design, development and manufacture of products for the heritage industry and will be developing a new range of gift wares and collectables for Early Man, a new prehistoric comedy adventure hitting cinemas next year.
The collection will launch to market later this year to coincicde with the movie and will include 3D pewter items, replica coins, collectables and giftwares.
A Wallace & Gromit Made in Britain collection will also be available. Both collections will be targeted at the souvenirs market, alongside the heritage and attractions market.
“We are delighted to be working with Ancestors Group on a collection of products that brings the unique Aardman humour to the heritage sector and beyond,” said Rob Goodchild, head of licensing at Aardman.
Ancestors Group will be presenting the new collections at Autumn Fair, Hall 5 Stand F10/G11.