Paul Keech joined Acamar Films as director of product development. A respected consumer product professional with over 20 years’ experience he has a proven track record of project delivery in global design direction, creative management, style guide creation and product development.
Meanwhile, Charlotte Hill has taken on the newly created role of marketing director, leading on Bing’s global marketing and communications strategies. Hill brings with her over 15 years’ experience across content and licensing.
She was previously global brand director at DHX Media and has worked at FremantleMedia Kids & Family, 4Kids Entertainment and Disney amongst other places.
Finally, Ruedilyn Schwegler joined Acamar Films as head of marketing from Warner Bros. where she was key to the global branding, marketing and communications of Harry Potter and the newly created umbrella brand, the Wizarding World.
Schwegler has 11 years’ experience in entertainment marketing and has worked at UKTV, BSkyB and Channel Nine Australia.
Sandra Vauthier-Cellier, chief commercial officer, said: “We are delighted to be welcoming a wealth of experience to Acamar Films to strengthen our senior management team. We are driving forward international expansion in 2020 and are committed to bringing Bing into more homes and hearts.”