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Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent some six years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@bizmedia.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobHutchins3 if ranting is your thing...

Brand’s Hatched: Formula One’s race for the toy aisle

If there’s something not many of us were expecting for 2020, it surely has to be that Formula One is looking to speed into the toy aisle with its first official toy line for kids and collectors alike. Upon momentary reflection, however, it actually makes perfect sense. The F1 brand …

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Gene Simmons to take lead keynote at Licensing Leadership Summit 2020

Gene Simmons, the world-renowned entertainer, entrepreneur, and co-founder of KISS will headline the Licensing Leadership Summit 2020 as the lead keynote speaker this year. Simmons will once again take to the stage, this time to tantalise an audience with his insight and experience of more than four decades worth of …

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Hamsta World lands its own animated series with AMGI Animation Studios

Hamsta World, the Happy Ink owned property based on the lives of a cast of hamsters, has landed its own animated series, thanks to a new partnership with the LA-based AMGI Animation Studios. AMGI will develop, produce, and distribute the animated series, making it available for video streaming services across …

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European children’s specialist Chicco picks up Bing for pre-school capsule collection

Acamar Films’ hit pre-school IP, Bing is embarking on a new European jaunt, thanks to a partnership with the children’s products specialist, Chicco. Maurizio Distefano Licensing closed the licensing agreement for the Italian market this year, in a deal that will now see Bing become the inspiration for a capsule …

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The Point. 1888 delivers sumptuous line up for food and events brand River Cottage

In a somewhat sumptuous start to the year, the brand licensing agency, The Point. 1888 has secured four new licensees for its client, River Cottage. The successful food and events business brought on The Point.1888 last year to help it generate further brand awareness, and encourage the nation to eat …

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LMI plays the licensing game with Asmodee’s best-seller Dobble

Asmodee’s number one selling brand, Dobble is exploring a life outside of party gaming thanks to a new partnership with LMI, a UK licensing agency that will identify opportunities to expand the reach and audience for the IP through licensing partnerships. Andrew Maconie and the team at LMI have been …

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Read the Toy Fair special issue of ToyNews today for plenty of licensing updates…

The Toy Fair special issue of ToyNews is ready to read online, on your smart device or iPad – giving you look at the year ahead and the trends that will be hitting the toy industry the most. It’s the first ToyNews of 2020, and of the decade, making this not only …

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Rachel Lowe talks a passion for bringing IP to the board gaming sector

Rachel Lowe is the creative mind behind some of the most popular titles in the licensed board game space at the moment and a revered name when it comes to key licenses looking to expand into this ever-growing category. 2019 culminated, for Lowe, with a run of successes, whether it …

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Warner Bros’ Pam Lifford and WWE’s Stephanie McMahon to receive WIT’s Wonder Women Awards Honours

Warner Bros Global Brands and Experiences president, Pam Lifford will join WWE chief brand officer, Stephanie McMahon in becoming the 2020 Honourees of Women in Toys, Licensing, and Entertainment’s 16th Annual Wonder Women Awards. This year’s ceremony will see Lifford take the WIT’s Mentor of the Year Award, while McMahon …

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The Elf on the Shelf eyes global expansion as CCA B makes double appointment

Creatively Classic Activities and Books, the company behind the best selling The Elf on the Shelf: A Christmas Tradition, the hit animation An Elf’s Story, and a programme of consumer products, is looking to increase its global footprint with new entertainment content and immersive experiences. In order to do so, CCA and …

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