Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent some six years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@bizmedia.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobHutchins3 if ranting is your thing...

And the West will follow: Life and licensing for Crunchyroll at the forefront of the anime explosion

Leading the charge of an estimated $20bn anime market is a rather pretty place to be sitting at the best of times, but with this value only expected to grow as the popularity of the Japanese art form continues to sweep across audiences to the West, it’s undoubtedly a large …

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Smiffys partners with Magic Light Pictures to launch Gruffalo, Highway Rat and Stick Man dress up

The dress up and costumes specialist, Smiffys has struck upon a magical new partnership with Magic Light Pictures to develop a range of dress up costumes based on the popular book series from Julia Donaldson and Axel Sheffler, spanning The Gruffalo, The Highway Rat, Stick Man, Zog, and Room on …

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Trend Bible CEO Joanna Feeley talks spotting the consumer shift ahead of Festival of Licensing

Among the many facets promising to keep visitors glued to their screens for the duration of October’s Festival of Licensing this year will be a dedicated channel to spotting the newest and emerging trends in a bid to spy the opportunities in what the future consumer will think, feel and …

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12 year old vegan cooking sensation Omari McQueen appoints Brands With Influence

Following the recent announcement of his first cookbook and a new BBC TV show, Omari McQueen has appointed Brands With Influence to develop and widen a merchandise and licensing programme around the 12-year-old and his new vegan brand, Dipalicious.  McQueen is already taking the world by storm and cooking up …

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Fruit pickings: Richard Pink talks the history and future of the Vimto brand in licensing

With the tagline ‘Seriously Mixed Up Fruit’, Vimto already spans a wealth of foods and drinks from Vimto Fudge packaged in artwork that will take consumers on a trip through the brand’s history, to the more contemporary looking, and sounding, Vimto Candy Spray. But with a new licensing agent in …

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Molang team Millimages appoints former Walt Disney exec as new senior sales manager and producer

The French animation studio, Millimages, the producer behind hit animated series such as Molang, Louie, Mouk, and Pirata and Capitano, has reinforced its commercial team with a new senior sales manager and producer in the form of Sépideh Shirazi-Moayed. In her new position, the former Disney acquisitions manager will help …

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MGM to bring Rocky and Legally Blonde to live concerts with TCG Entertainment

The film, television, and entertainment production unit, MGM has partnered with TCG Entertainment, a leading producer of touring live productions, to launch a new live Films in Concert Series featuring Rocky and Legally Blonde. Set for a summer 2021 launch, the partnership will mark the first time that audiences around …

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Licensing nostalgia: Why Mattel is looking to the allure of yesteryear in 2020 and beyond

Whether it’s in the revival of the Masters of the Universe franchise, the ongoing celebrations for the 75th anniversary of Thomas and Friends, or the new waves that its pre-school brand Fisher-Price is making across markets right now, Mattel is well and truly tapping into the nostalgia trend this year. …

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Spielwarenmesse postpones Nuremberg’s international toy fair until Summer 2021

Nuremberg’s annual Spielwarenmesse is to take place in the summer of 2021, a move from its usual January/February slot in response to the current measures in place regarding the persistent Covid-19 pandemic. For the first time in the show’s long history, the large scale toy fair has been postponed until …

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