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Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent some six years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@bizmedia.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobHutchins3 if ranting is your thing...

BLE 2019: Copyrights Group to represent French animation Mush Mush & the Mushables

The Vivendi-owned Copyrights Group has signed up to represent the French animated IP Mush Mush and the Mushables across brand development, licensing and merchandising. Mush Mush and the Mushables – created by the Parisian outfit, La Cabane, a studio founded in 2015 by Perrine Gauthier – will be launched to …

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Smiffys celebrates Shaun the Sheep Movie: Farmageddon with family dress-up range

The fancy dress and dress up specialist, Smiffys is celebrating the UK release of Aardman’s follow up Shaun the Sheep movie, Shaun the Sheep Movie: Farmageddon with the launch of a new adult dress up range. For Shaun the Sheep’s second feature-length movie, the follow-up to 2015’s smash hit Shaun …

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Generation Media brings Masha and the Bear to UK cinemas with Vue campaign

Generation Media is celebrating the success having played a hand in landing a campaign to bring Masha and the Bear to 89 Vue venues across the UK and Ireland from this September 20. The most viewed family cartoon’ on YouTube from Guinness World Record’s Book (2019), Masha and the Bear …

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Universal Brand Development reveals licensing programme for Trolls World Tour

Ahead of the hotly-anticipated theatrical launch of DreamWorks Animation’s follow-up Trolls movie, Universal Brand Development has lifted the lid on an expansive, global toy and lifestyle programme for Trolls World Tour. Hasbro will be heading up the proceedings once again with its master toy line, as Universal promises to deliver …

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The RNLI sees off competition for Toy Designer of the Year accolade at 2019 Play Creators Festival

The Royal National Lifeboat Institution has come out on top amid strong competition for the coveted Toy Designer of the Year for Licensed Product at this year’s Play Creators Awards. Designers Mike Wyatt and Matthew Wright saw off competition from the creative minds behind products such as Trends UK’s Count …

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Superdry looks to IMG to develop the fashion brand’s licensing line-up

The British fashion brand, Superdry, has turned to IMG to develop a strategic licensing programme aimed at extending the brand into select new product and lifestyle categories. By negotiating licensing partnerships, IMG will help Superdry broaden its portfolio of licensed products, which may include luggage and travel-related items, personal accessories, …

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Toon2Tango taps former Studio 100 chief content officer amid ambitious plans for kids’ entertainment

The German outfit, Toon2Tango has outlined its intention to become a major force in the children’s entertainment space, tapping the former chief content officer of Studio 100, Jo Daris as its CCO. Toon2Tango is a new kids and family entertainment venture founded by the television and movie industry entrepreneur, Hans …

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CPLG to develop The Inbetweeners and Tipping Point licensing programmes in Banijay UK deal

CPLG is to develop new licensing programmes for hit UK properties such as The Inbetweeners, the ’90s game show The Crystal Maze, and the daytime hit, Tipping Point among others, thanks to a new agreement with Banijay UK. The UK arm of Banijay Group, a global production and distribution company, …

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Rock Saws gets royal treatment with range of Queen puzzles

Zee Productions is continuing to roll out a raft of titles designed to shake up the puzzles sector with artwork from some of rock music’s most iconic albums, this time turning its hand to the legendary stadium rockers, Queen. In partnership with Bravado, the sub-division of Universal Music and licensing …

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Emoji launches into collectable toys with exclusive ALDI promotion

Emoji, the globally recognised lifestyle brand, has launched into the world of collectables through an exclusive partnership with the international retail brand, ALDI. The partnership marks a nationwide first for emoji who has now entered the toy aisle thanks to the efforts of its brand licensee Boost Deutschland, the team …

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