Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent almost eight years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@biz-media.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobGHutchins if ranting is your thing...

Toys R Us is planning a major return to the US in Macy’s shop in shop partnership

Toys R Us is preparing for its latest reincarnation, this time through a major new partnership to launch shop within shop concessions in more than 400 Macy’s stores across the United States. Revealed earlier this week, Macy’s Inc has teamed up with WHP Global to bring the Macy’s and Toys …

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Dress up specialist Disguise Inc expands EMEA presence with UK senior leadership appointments

Disguise Inc, the costume division of the global toy company, JAKKS Pacific, has tapped industry veterans Tony Lewis and Lynda Morris to head up its expansion and recruitment efforts across EMEA, as it looks to build a team of costume experts across sales, design, and marketing within the region. David …

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Chess sets and Transformers: The Movie ReAction figures, Hasbro is laying on a nostalgic treat for fans

Having never been one to shy away from its adult fanbase or one to tread lightly around the kidult market of collectors and geek culture community, Hasbro is serving up a platter full of nostalgic fodder for followers of its generation-spanning Transformer franchise this season. The geek culture outfit and …

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Toikido talks | “Video game licensing is in the best health of any entertainment platform”

Fresh from welcoming the latest major gaming IP to the fold in the form of the British indie game developer’s multiplayer title, Gang Beasts, there’s a palpable and persistent excitement among the Toikido team right now. This was an outfit that, upon launch last year, promised to turn the toy …

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Funko EMEA appoints regional sales director to spur its ‘phenomenal European takeover’

The pop culture specialist, Funko has bolstered its EMEA sales management team with the appointment of the former MGA Entertainment sales director, Karen Athill. Joining the European arm of the US headquartered collectables specialist, Athill takes on the role of regional sales director, where she will lead the regional sales …

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Disney brings Marvel and Star Wars into its adaptive roleplay and wheelchair cover sets

Disney has added a new line up of adaptive roleplay kids’ costumes and wheelchair cover set to a range it launched last year, bolstering its inclusive play lines with the addition of costumes inspired by Marvel Studio’s Black Panther, Star Wars: The Mandalorian and a The Mandalorian Wheelchair cover set. …

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Licensing Expo Virtual’s On Demand Content goes live ahead of show’s launch next week

The on-demand content surrounding this year’s Licensing Expo Virtual has now gone live, with the show scheduled to take place only one week from now, when it will play host to some 3,000 confirmed digital meetings. Slated to take place from August 24th to 26th and produced in partnership with …

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Horrible Histories celebrates almost 30 years with new publishing and live experiences

The popular children’s book series, Horrible Histories is expanding on its partnerships in the publishing and live entertainment space, detailing its ambitions to ‘captivate new generations’ and remain a ‘pioneering brand’ with child and crossover appeal. Written by Terry Deary and illustrated by Martin Brown, Horrible Histories has been a …

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Beano Studios and Radley London partner on exclusive accessory collection housed at landmark exhibition

Beano Studios is continuing to celebrate 70 years of Dennis the Menace, this time with the launch of a limited edition accessory collection developed in collaboration with the fashion brand, Radley London. The partnership will see a selection of Beano’s comic strips styled by Radley London into expertly crafted, collectable …

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Dreamtex Ltd launches Bluey bedding produced in first partnership with the Better Cotton Initiative

The boutique bedding specialist Dreamtex Ltd has partnered with the Better Cotton Initiative for the first time as it prepares to launch its new, sustainably focused Bluey bedding in time for autumn 2021. Its partnership with the initiative is reflective, says the company, of its commitment to sustainability in licensing …

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