The likes of Alpa, Diakakis, Herlitz and Claire’s are showing off new Smiley product at the Nuremberg show this week.

Back to school partners to showcase Smiley lines at Insight X

A raft of Smiley’s back to school partners are showcasing new Smiley product lines at this week’s Insight X show.

The stationery and BTS-focused trade show is on until October 9th at Exhibition Center Nuremberg, Germany.

Partners such as Alpa, Diakakis, Herlitz, Lannoo, Sportandem, Blueprint Collections, EuroCom, Franco Cosimo Panini and Claire’s will be showing off new Smiley product.

Sportandem is displaying Smiley bags, satchels, luggage and pencil cases, Palphot is presenting a full range of stationery, Pyramid is showcasing its gifting collection while Alpa is showing off a brand new Smiley Happy Sports collection.

About Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent some six years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@bizmedia.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobHutchins3 if ranting is your thing...

Check Also

Fruit pickings: Richard Pink talks the history and future of the Vimto brand in licensing

With the tagline ‘Seriously Mixed Up Fruit’, Vimto already spans a wealth of foods and …