BES Animation and Jetpack ink raft of broadcast deals for Kitty is Not a Cat

BES Animation and Jetpack Distribution have inked a series of platform deals for the animated series Kitty is Not a Cat, ahead of its 2018 broadcast launch.

Partnerships have been signed with DeAgostini Editore in Italy and Disney in Central & Eastern Europe, Africa, Middle East and Turkey, and in Australia with co-investment partner Seven Network.

Kitty is Not a Cat, which follows the adventures of a little girl who lives the life of a cat, was first unveiled at MIP Junior in 2016, receiving an enthusiastic response from international broadcasters, producers and distributors. The show was selected from hundreds as one of the top five most popular programmes screened to buyers, earning praise for its cast, creators and producers.

“We are immensely proud of Kitty is Not a Cat, a show that has far exceeded our expectations in terms of broadcaster response," said Bruce Kane, co-creator & producer BES Animation.

"With a background in producing irreverent comedy and music shows in Australia, we wanted to create a show that uniquely blends urban culture, comedy and music with stories that connect to six to 10 year olds. It’s a show we felt confident we could ‘bet the farm on’ and have been fortunate to work with some of the world’s best partners including Jetpack Distribution and the 7 Network. We are looking forward to growing the show’s distribution and licensing plans as we head towards a successful broadcast launch in 2018.”

Niki Hamilton, executive producer, Seven Network commented: “This quirky and unique animation is delightful and will produce some wonderful family entertainment for the Seven Network.” 

Dominic Gardiner, CEO Jetpack Distribution, added: “We instantly loved the retro and off-beat style of Kitty is Not a Cat. It sweetly reverses a traditional narrative in a quirky and appealing way. Cementing deals with major platforms such as DeAgostini Editore in Italy and Disney in CEE, Middle East, Africa and Turkey is a fantastic testament to the show’s massive appeal and a strong start. We’re excited to be presenting this at MIP Jr where the show is launching. It’s got the makings of a real hit!”

About Robert Hutchins

Robert Hutchins is the editor of and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent almost eight years with both ToyNews and, and what now seems like a lifetime surrounded by toys. You can contact him by emailing or calling him on 0203 143 8780 You can even follow him on Twitter @RobGHutchins if ranting is your thing...

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