Creative Licensing Corporation, the vintage and pop culture licensing specialist, has detailed a roster of new partners for the upcoming throwback film, Bill and Ted Face the Music.
According to the firm, the line up will reflect an intersection between the retro and modern day, in accordance to the tone struck by the latest instalment from a movie franchise that power-slid its way onto the pop scene back in 1989.
The latest slate of partners for the Keanu Reeves and Alex Winter film – in which both reprise their roles as Ted Theodare Logan and Bill S. Preston respectively – features the likes of American Classics, Blitzway, and Welbeck Publishing.
“Bill and Ted Face the Music” is a film that follows the current trend of ‘retro revival’ as the original film debuted in 1989. Fans will delight in reminiscing on the characters as they remembered them versus how they appear now (hint, Bill and Ted are dads) and get answers to the long-awaited question of what Ted and Bill have been up to over the past two decades,” said Stephanie Kupperman, director of business development at CLC.
“The merchandise lined up for the film will reflect this intersection between retro and modern by portraying the characters as they appear in the 2020 film release but also harkening back to 1980’s themes and neon colours.”