B&LIS & SiLC unite to create two-day licensing conference in June

Two leading European licensing conferences are uniting this summer with the aim of providing business leaders and decision makers with action-oriented, thought-provoking content on the future of the licensing industry and create a critical moment in the diary to enable knowledge sharing and networking.

Brand & Licensing Innovation Summit Europe (B&LIS), organised by Informa Markets, the team behind Brand Licensing Europe, and the Sustainability in Licensing Conference (SiLC), presented by Products of Change, will make their in-person debuts on 21 and 22 June (respectively) at London’s Royal Geographical Society following successful virtual programmes in 2021 attended by hundreds of international delegates.

B&LIS will kick-off the two-day conference on 21 June and will spotlight retail and future trends through interactive panel discussions as it tackles next-gen topics such as NFTs, the Metaverse, the ever-changing content landscape, breakthrough licensing categories and how to maximise opportunities at retail.

The following day, SiLC will bring sustainability to the fore on 22 June, deep-diving into crucial issues such as sustainable supply chains, driving social change through entertainment, leading brands, retail treatment and best practice from licensees and suppliers, showcasing what is required of business to be ‘future fit’.

The resulting event is set to be a critical date in the diary for global leaders and decision-makers from the world of brands and consumer products to enjoy panel discussions, live Q&As and roundtables, as well as a lively networking reception on both evenings to build new connections in-person.

“B&LIS and SiLC share the same ethos: a desire to deliver genuinely thought-provoking, action-led content that has the power to challenge leaders and drive positive and profitable decision-making in relation to everything from product development and distribution to consumer engagement and commerce,” says Anna Knight, VP of licensing, Informa Markets. “Uniting the two events means we can create a key moment in the summer when European licensing leaders can connect, learn and share, while also saving on time and travel.”

Amplifying Anna’s belief, Helena Mansell-Stopher, Founder and CEO at Products of Change, adds: “Never before has our industry needed to transition at the scale that is required to achieve the 2030 and 2050 Global Goals. This transition provides both an opportunity to create the future of how the industry operates, as well as commercially benefiting business. SiLC will bring visibility of new solutions, discuss how to implement and showcase new future technologies to lead the industry to a profitable and sustainable future.”

B&LIS one-day tickets are priced at £275 and can be purchased from Brand &Licensing Innovation Summit Europe.  SiLC tickets one-day tickets are priced at £275 and can be purchased from Sustainability in Licensing Conference. POC and Licensing International members can enjoy a 20% discount on these rates (non-cumulative). Alternatively, two-day tickets can be purchased from either site for the discounted rate of £525.

About Tessa Clayton

A former Chief Sub of Red magazine, Tessa Clayton is the Digital Editor of Licensing.biz and ToyNews. As a freelance journalist she specialised in writing about parenting and family life, and has contributed to a wide variety of publications and websites including Tesco online, Mother & Baby, Livingetc, Junior, Boots Health & Beauty, Practical Parenting and babycentre.co.uk. Get in touch at tessa.clayton@biz-media.co.uk

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