Gaumont Animation (formerly Alphanim) has struck a deal with BulkyPix for a new free-to-play app based on animated series Calimero.
BulkyPix will launch the iOS and Android app game to coincide with the new computer animated Calimero series, consisting of 104 11-minute episodes.
Special features will also be designed specifically for adults who grew up watching Calimero – a show about a cartoon chicken.
"Calimero is still very much alive in the hearts of many around the world today so we are really proud to bring it to families on smartphone and tablets. We are really excited about our collaboration with Gaumont Animation on this great game to come," commented Vincent Dondaine, COO, Sales and Marketing Director for Bulkypix.
Cedric Petitpas, VP Marketing, Consumer Products & Business Development for Gaumont Animation, added: “It was key for us to find a partner who could assemble great content ideas and development capacities, while at the same time utilising their expertise in the global publishing of digital content with country-specific actions.
“BulkyPix have become a leader in the development and global marketing of tablet applications and we look forward to working with their teams on the adaptation of Calimero’s universe.”
Calimero was created in 1963 by Nino Pagot, Toni Pagot and Ignazio Colnaghi. It became an international hit with 290 episodes of animation aired in over 80 countries. It celebrates its 50th anniversary this year, as Gaumont Animation’s hopes to bring its new animated CGI series to a new audience of children.
Founded in 2008, BulkyPix is a leading international digital entertainment provider based in San Francisco, US and Paris, France.
Gaumont Animation, formerly Alphanim, which was set up in 1997, is one of Europe’s producers and distributors of children’s entertainment.
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