Care Bears expands app offering with new partners

American Greetings Entertainment is boosting the current digital portfolio of the Care Bears property with a range of new apps.

From Ruckus Learning and Ruckus Media Group comes Care Bears Bearied Treasure, a mobile storybook adventure based on the Welcome to Care-A-Lot entertainment series.

Elsewhere, game developer Miniclip has added Care Bears into Agar.io, which has so far reached over two billion views on YouTube.

Fans can also chase Care-A-Lot’s Beastly with the Care Bears Care Karts app from PlayDate Digital.

App users can dress-up their favorite bear, customise an array of Care Bear cars, and fuel up for the final showdown with Beastly.

Care Bears has also teamed up with FarFaria to turn screen time into story time with its subscription- based app that includes stories for children.

Plus, Tipitap is launching Care Bears Rainbow Slides in August 2016, which will offer families a digital board game experience to enjoy.

“We are excited to work with these amazing publishers who have developed some of the most engaging and entertaining properties in the digital space,” said Megan Buettner, head of creative and new media at American Greetings Entertainment.

“We appreciate how they connect with users through their innovations and are looking forward to building on our apps portfolio with these new additions.”

Other new app partners include Ink & Salt, Bilingual Children’s Enterprises and IconLogin.

About Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent some six years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@bizmedia.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobHutchins3 if ranting is your thing...

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