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Beano partners with World Book Day to support its Share A Million Stories campaign

Beano has partnered with World Book Day this March 5 to support its Share A Million Stories campaign for a special edition, one-off comic strip titled A Million Stories in One. The special strip sees Dennis reading and mashing up classic children’s tales to entertain Bea and Gnasher all in …

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After Tasty, BuzzFeed has its sights on Wellness, DIY, and Travel markets

In its first full calendar year of sales back in 2018, BuzzFeed’s licensing division totalled $135 million in licensed products. By the end of 2019, it had almost doubled that with $260 million. It’s according the media platform’s SVP of global brand licensing, Eric Karp that the company is now …

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Funko launches new licensed board games, opens shop-in-shop with Hamleys and moves for the kids toy space

Funko has now partnered with Hamleys Russia to launch a new Funko shop-in-shop in the toy retailer’s flagship Moscow store – helping the firm step its international efforts up a level. The partnership between the two titans kicked off with a launch party to amplify the shop within a shop …

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Moonbug continues its international expansion as it scoops Korean animated IP Arpo

More news from Moonbug’s ongoing plans for global expansions has arrived as the firm behind the success of Little Baby Bum has scooped up the popular Korean animated series Arpo. Throughout 2020, Moonbug will produce 26 premium three to five minute episodes of the slapstick animated comedy on global OTT …

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Tokidoki taps IMG as licensing agent for Japan, Korea, and Taiwan

The lifestyle brand tokidoki, known for its cast of characters created by the Italian artist Simone Legno, has tapped IMG as its exclusive licensing representative in Japan, Korea, and Taiwan. Launched in 2005, tokidoki has amassed a cult-like following for its diverse line-up of character families, each one with its …

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Simon Cowell and six year old son partner with Hachette Children’s on new kids’ entertainment series Wishfits

Simon Cowell and his six year old son, Eric have embarked on a business venture to develop a new children’s entertainment series with Hachette Children’s Group, called Wishfits. Together, the trio will launch its unique partnership with the publication of three picture-led children’s books, beginning in spring 2021. Four more …

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Bulldog Licensing eyes cross-category licensing partnerships for Zag Studios’ new Power Players

Discussions are underway between Bulldog Licensing and a range of potential partners for Zag Studios’ newest animated property, Power Players, as the agency works to build a licensing programme for the series across the UK and Ireland. Power Players will launch in the UK on Cartoon Network this month. Bulldog …

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Acamar partners with Gulliver’s to bring Bing live shows and appearances to Gulliver’s Land

Gulliver’s Theme Parks and Resorts has detailed its new partnership with Acamar Films that will see stars of its flagship children’s property, Bing, brought to life at Gulliver’s Land, Milton Keynes. Both Bing and Flop will be the stars of daily live shows and special appearances at Splash Tots sessions, …

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Epic Story Media named US and Canadian licensing agent for Outfit7’s Talking Tom and Friends

Epic Story Media, the independent content creation, distribution, and licensing company, has been named the US and Canadian licensing agent for Outfit 7’s flagship family entertainment brand, Talking Tom and Friends. Under the partnership, Epic Story Media will assemble a consumer products programme with key categories, including toys, plush, publishing, …

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Bologna Licensing Trade Fair rescheduled for May as Italy is kept on lockdown after Coronavirus outbreak

The Bologna Licensing Trade Fair has been rescheduled to later on in the year, owing to the latest European outbreak of the Coronavirus that has seen Italy go into lockdown in the last few days. Originally scheduled for March 30th to April 1st this year, the Licensing and Book fair …

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