Entertainment

Kids’ audio platform Yoto welcomes Frozen, Mickey Mouse and more in Disney and Pixar partnership

The children’s audio platform, Yoto – the team behind the Yoto Player – has detailed a new partnership with Disney and Pixar to release a collection of childhood classics and fantasy favourites, including Frozen, Mickey Mouse, Moana, and more across its library of content. The new line-up will launch this …

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Masha and the Bear secures its first publishing deal in Japan as Animaccord partners with Kodansha

Animaccord has secured its first publishing deal in the Japanese market for its flagship children’s property, Masha and the Bear. The international licensing company and entertainment studio has partnered with Kodansha Ltd in a move that sees the company firm up its global presence by tapping into Japan’s publishing sector. …

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Comic book series Trese enters licensing arena with Reemsborko as Netflix series readies to land

Ablaze Publishing’s award-winning comic, Trese, is making its leap into the licensing arena, having appointed the pop culture licensing entity, Reemsborko as its global representative across all categories for merchandising. The deal marks the latest addition to the portfolio for Reemsborko, founded by Max Arguile, who earlier this week welcomed …

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Rockpool Licensing nets Golden Bear as plush partner for CBeebies’ The Baby Club

Golden Bear has been named the plush partner for the popular CBeebies and iPlayer pre-school series, The Baby Club, presented by Giovanna Fletcher and Nigel Clarke. In a deal brokered by Rockpool Licensing, Golden Bear will be developing plush based on the growing family of characters featured in the show, …

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Fanattik partners with Hasbro to launch Magic: The Gathering and Dungeons & Dragons gifts and collectables

The pop culture gifting specialist, Fanattik, has signed a new partnership with Hasbro for its popular Magic: The Gathering and Dungeons & Dragons franchises. The team will work with the brands to develop pop culture focused gifts and collectables including money boxes, clocks, gifts, and more. Both Magic: The Gathering …

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Character Group reports “very strong first half year performance” as turnover grows 44 per cent

The Character Group has reported a “very strong performance” for the half-year ending February, 28 2021 with a turnover increase of 44 per cent to £74.5 million, and underlying pre-tax profit of £6.1m. The toy firm has attributed the successful first half year trading to the strength of its portfolio of …

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Non-fiction publisher DK partners with Mrs Wordsmith for series of kids’ learning books

The illustrated non-fiction global publisher, DK has embarked on a new partnership with the learning company, Mrs Wordsmith with a new series of curriculum-based titles, featuring captivating illustrations and learning materials. The new collection will launch this August with the aim of making learning fun, engaging, and accessible for kids, …

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Nintendo, Sonic, and Disney Princess help Jakks Pacific to “an excellent” Q1 2021

An “excellent beginning” to 2021 has seen net sales at the international toy maker, Jakks Pacific increase 26 per cent for the first quarter of the year, to $83.8 million compared to the $66.6 million of the same period last year. The results, the company has been quick to point …

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Spin Master is launching USA Skateboarding licensed Tech Decks as part of new sponsorship campaign

Spin Master has underscored its ‘commitment to growing and celebrating the skateboarding culture’ on an international scale through its latest Tech Deck partnership, taking up official sponsorship of USA Skateboarding, the country’s national governing body for the sport. The Tech Deck brand is recognised as a global leader in the …

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Clothing brand and webcomic Zombie Makeout Club taps Reemsborko for global licensing expansion

The clothing brand and webcomic series, Zombie Makeout Club has tapped Max Arguile and Reemsborko to represent the brand globally across all product categories for merchandising. The move has been made as Zombie Makeout Club looks to strengthen its licensing presence and build on the success of a portfolio of …

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