Entertainment

LEGO brings Seinfeld back from the ’90s with LEGO Ideas building set

The classic ’90s sitcom, Seinfeld is to be immortalised in LEGO form thanks to a successful fan-backed project launched via the LEGO Ideas platform. Fans will now be able to recreate some of the most iconic scenes with the LEGO Ideas Seinfeld set, featuring Jerry Seinfeld’s apartment, a buildable stage …

Read More »

PlayMonster launches Schitt’s Creek version of hit party game THINGS… in ITV Studios deal

ITV Studios is building on recent licensing developments for its record-setting Emmy award-winning sitcom, Schitt’s Creek thanks to a new partnership with PlayMonster’s popular party game, THINGS… THINGS… Schitt’s Creek Edition puts a new spin on the best-selling party game that has to date, sold more than four million globally …

Read More »

Moonbug Entertainment taps Brand Energy as licensing agent for French market

Moonbug Entertainment has appointed Brand Energy to represent the licensing rights of its portfolio of children’s entertainment properties across France, spanning CoComelon, Blippi, and Morphle. Under the deal, the Paris-based agency will be in charge of finding local partners to develop licensed products under Moonbug brands as well as assist …

Read More »

Pets Rock and Mr Time launch new smartwatch faces for Samsung in Korean market move

The British pop art brand, Pets Rock has partnered with the global smartwatch app company, Mr Time to launch a series of licensed watch faces for Samsung watches. The deal extends the British brand’s presence in Korea where it is represented by BrandKind Workshop. The deal sees Mr Time launch …

Read More »

Emoji renews slate of US licensing partners as Retail Monster continues to grow the brand

The Emoji Company has renewed a slate of US licensees across apparel, accessories, health and beauty, and fabrics in a sweep of deals brokered by the brand’s North American licensing agent, Retail Monster LLC. Under the renewed partnerships, Emoji licensed product will continue to be developed and rolled-out by ASO, …

Read More »

Fanattik nets SpongeBob SquarePants in first partnership with animated property

The pop culture specialist, Fanattik has signed a pan-European gift licensing partnership with ViacomCBS Consumer Products that will bring Nickelodeon’s SpongeBob SquarePants into new home decor, barware, gifts and collectables. The new collection of collectables and products will be available from September this year across gift and toy stores throughou …

Read More »

Nerd is the word | From video gaming to toy collecting, the Insights Family explores the Kidult market

Jurassic Park and Transformers mash-ups, LEGO sets exploring themes of travel, history, science – and iconic worlds of science fiction, of course – and a healthy gaming scene that simply continues to expand and capture new audiences (and that’s just the news this week); the entertainment space is reaching wider …

Read More »

Gigantosaurus stomps into the European dress up sector in Smiffys partnership

Smiffys is bringing the cast of the popular children’s CGI animated series Gigantosaurus to the dress up and costumes space thanks to a new partnersip with Cyber Group Studios and the licensing agency Brand-Ward. Characters Rocky, Bill, Tiny, and Mazu will each find themselves receiving the dress up treatment in …

Read More »

Beano Studios marks 70 years of Dennis with Royal Mail stamp collection

Beano Studios is celebrating the 70th year of the iconic British comic character, Dennis the Menace, with the launch of a new stamp collection in partnership with Royal Mail. The new series of six stamps will look back at Dennis through the ages, from the character’s first black and white …

Read More »

WWE taps skateboard brand Enjoi for exclusive new range as the sport readies for Olympic spotlight

WWE has tagged in the California-based skateboard brand, Enjoi as its latest licensing partner in a new deal that will see the creation of a special collection of skateboard decks featuring a variety of WWE Legends. The partnership was first revealed on the popular skateboarding podcast, The Nine Club and …

Read More »