Entertainment

Moose Toys and Warner Bros. launch full Space Jam: A New Legacy toy line with play-sets, figures, plush and more

Moose Toys and Warner Bros. Consumer Products have released the full line of toys based on this year’s big movie release, Space Jam: A New Legacy, starring LeBron James and his Tune Squad team as they face down the newly launches Goon Squad. The toys have been launched ahead of …

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Titleist becomes licensed golf ball partner for Rugby League World Cup 2021

The leading golf ball brand, Titleist has landed a partnership with Rugby League World Cup 2021 to provide personalised golf balls for the new event that will see the men’s, women’s, and wheelchair tournaments run concurrently for the first time this October 23rd to November 27th. Under the licensing partnership, …

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Aconyte Books partners with Fantasy Flight Games to launch new Arkham Horror and Legend of the Five Rings titles

Asmodee Entertainment publishing imprint, Aconyte, has teamed with Fantasy Flight Games to release four new omnibus collections of the well-loved Arkham Horror and Legend of the Five Rings novellas from this autumn. Originally published as limited edition hardbacks, this is the first time these intriguing stories have been available in …

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TOMY named master toy partner for Netflix’s popular pre-school series BUDDI

TOMY International has been named the master toy partner for the popular Netflix pre-school series, BUDDI. The launch will arrive courtesy of a partnership between the toy maker and Unanico and Raydar Media. BUDDI is an animated series aimed at kids aged four years old and under that looks to …

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Baby and parent product label Marcus & Marcus eyes licensing move into toys, fashion, kitchen and more

The baby and parent product label, Marcus & Marcus is taking its first steps into the licensing space, having appointed LMG to help build brand awareness through a programme of new licensing partnerships. Developed by two parents, Marcus & Marcus is recognised for its bold, bright and engaging animal friends …

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Katy Perry releases new single featuring Pikachu as part of ongoing Pokémon 25th celebrations

Pokémon’s 25th anniversary celebration continue with as the recording artist, Katy Perry releases her new single and video, Electric, starring non other than the franchise’s best-loved character, Pikachu. Perry created the track especially for Pokémon 25: The Album, which will be released this autumn by Universal Music Group’s Capital Records. Katy’s …

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Pocket.watch and Ryan’s World steps into new partnership with footwear brand Skechers

Ryan’s World is making its foray into the footwear market thanks to a new partnership between Pocket.watch and Sunlight Entertainment that will see the kids’ franchise step into a new Skechers deal. Co-branded Sketchers x Ryan’s World, the new collection is a collaborative effort between Ryan and the Skechers Kids …

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The Koyo Store partners with Toei Animation to launch Dragon Ball Z and Dragon Ball Super collectables

The entertainment merchandise specialist, The Koyo Store has secured the EMEA rights to create a range of officially licensed collectables based on the popular Dragon Ball Z and Dragon Ball Super anime TV series. Through its partnership with Toei Animation Europe, the Lancashire-based Koyo Store will launch an initial product …

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Kids’ audio platform Yoto raises $17m funding to fuel European and North American growth

The kids’ audio platform, Yoto – the London-based team behind the award-winning Yoto Player – has raised $17 million in a Series A funding to help facilitate its rapid growth across Europe and North America. The investment was led by Acton Capital with participation from JamJar Investments, Global Founders Capital, …

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Mr Men and Little Miss to unveil two new characters during 50 Years of Mr Men documentary this weekend

The countdown towards the grand unveiling of the two new Mr Men and Little Miss creations to be joining the cast of classic characters this year, has commenced, as Sanrio reminds the nation to tune in to the 50 Years of Mr Men documentary broadcast on Channel 4 this weekend. …

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