Category Archives: Entertainment

YouTube sensation Booba appoints IMG to launch licensed products

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UK animation studio 3D Sparrow Group has appointed IMG to extend Booba, the globally-loved non-dialogue preschool family show following the adventures of a joyful, funny and curious creature called Booba and his friends, through product and brand licensing partnerships.

The agreement will see the licensing agency further expand Booba’s global footprint across wider lifestyle categories for fans of the show to enjoy, including toys, apparel, fast-moving consumer goods, events and promotions.

Booba reached more than 13 billion YouTube views and stands as one of the top-rated kids’ shows on Netflix, since first airing on the digital platform in 2017. The show is also available worldwide on Amazon Prime, as well as through TV broadcasters in more than 45 countries.

Now in its fourth series, the show is loved for the entertaining situations Booba and his friends find themselves in while trying to explore the world around them. In 2021, 3D Sparrow collaborated with Sony Music to premiere the first-ever Booba music video with Avicii.

Oli Bernard, CEO at 3D Sparrow Group, says: “We are really excited to partner with IMG and are confident their expertise will help our digital superstar Booba launch high-quality licensed products with like-minded and best-in-class licensing partners to entertain generations of children. It’s a fantastic time for Booba right now, with season 4 launching in Q4 this year and season 5 planned for a 2023 release. We believe that Booba enables kids to discover the world around them, using their imagination to recreate their own Booba-inspired adventures.”

Sam Barker, Associate Vice President of Licensing at IMG, says: “Booba has become a worldwide phenomenon and is loved by children around the world. We will focus on products that highlight and embody the spirit of the show’s playful and humorous content, which children and other fans of the show enjoy. We can’t wait to bring the Booba world to its millions of followers in engaging new ways.”

Season 4 will be fully available later this year.

For more information on Booba and other licensing opportunities visit https://imglicensing.com/clients/booba/.

 

Life-size Angry Birds game swoops into Electric Gamebox

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Electric Gamebox, the immersive group gaming platform, has announced a partnership with video game developer Rovio Entertainment to launch a lifesize Angry Birds game, in a partnership facilitated by IMG.

The one-of-a-kind gameplay is the first time an Angry Birds game has had multiplayer slingshot enabled. The game will be available to play at all 12 Electric Gamebox locations across the US and UK from June 29, 2022.

Based on the Angry Birds game, the multi-level gameplay will have players competing in teams to destroy digital adversaries with the slingshots on either side of The Gamebox. The hyper-immersive digital experience uses motion tracking sensors worn by players surrounded by touch screens, and offers a collaborative twist on the beloved Angry Birds games and familiar characters with multiplayer action for two to six players in a private Gamebox.

“Rovio’s mission is to craft joy, so being able to bring the iconic Angry Birds game to an in-person, life sized environment is a wonderful opportunity and Electric Gamebox is the perfect partner to do this with,” says Katri Chacona, Director, Brand Licensing at Rovio Entertainment. “Our fans are ready to have yet another way to play a game we all know and love!”

Co-founded by Will Dean, founder of popular obstacle race Tough Mudder, and CFO David Spindler, founder of Tough Mudder Bootcamp, Electric Gamebox delivers hyper-immersive games in interactive digital smart rooms, or ‘Gameboxes’. The Gameboxes can host two to six players for experiences lasting between 15 and 60 minutes. Each gamebox features a range of cutting-edge technologies such as projection mapping, touch screens, patent-pending Lidar and 3D motion tracking as well as surround sound, all without the need for headsets.

Angry Birds joins a growing library of licensed and original IP games created by Electric Gamebox’s in-house studio. Electric Gamebox currently has 12 locations across the US and Europe, with more locations opening in cities around the world by the end of the year.

“We are in the business of using technology to bring people together through shared play. We could not be more excited to revisit the iconic Angry Birds franchise through a totally unique format,” adds Will Dean. “The interactive, competitive yet friendly version of this game will be exciting for long-time and new fans alike.”

For more information on Electric Gamebox, and to purchase tickets to play Angry Birds, visit https://electricgamebox.com/.

LMI to rep The Illuminated Film Company’s The Rubbish World of Dave Spud

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Illuminated Films has named LMI as its licensing partner for CITV comedy adventure series The Rubbish World of Dave Spud, a surreal animated kid’s adventure with a most unlikely hero, set in the UK town of Grimsby.

Ratings for the show since the launch of both series 1 and 2 have been strong for ITV, promising great things for the future of the brand and its licensing programme.

The Rubbish World of Dave Spud, produced by Illuminated Films, stars the voice talents of Johnny Vegas, Jane Horrocks, Gina Yashere, Philip Glennister, Lisa Hammond, Akiya Henry and Arthur Smith, and the musical talents of Basement Jaxx.

The new relationship between LMI and Illuminated Films comes from successful Brand Licensing Europe discussions and follows the recent RTS Award for Best Children’s Programme for The Rubbish World of Dave Spud.

Hello Kitty goes on a global adventure

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Hello Kitty: Super Style, an original 3D animated children’s programme based on Sanrio’s iconic Hello Kitty franchise, has secured its first pre-sales following a raft of deals secured by the producers Watch Next, Monello and Maga Animation Studio, and distributor Kids First.

The 52 x 11-minute 3D animated show is commissioned and co-developed with Amazon Kids+. It has been picked up by Canal+ and M6 in France in an agreement signed by Monello and Watch Next, while Maga Animation Studio has secured a deal with RAI in Italy. Kids First has signed pre-sale deals for the show with Tiny Pop in the UK, Discovery Kids for Latin America, RTS for Switzerland and Hop for Israel.

Hello Kitty: Super Style is produced by Paris-based production companies Watch Next, Monello (Banijay Group) with Monza and Italy-based Maga Animation Studio, and distributed worldwide by Kids First, with Japanese distributor ABC Frontier, Inc. in charge of Asian territories.

In this cheerful, action-packed new series – currently in production and set to launch in late 2022 – Hello Kitty stars as the friendliest face in the tight-knit community of Cherry Town, where she will stop at nothing to help friends in need. In each episode, Hello Kitty uses the power of her magical bow to activate an amazing transformation, changing her outfit to be a brave explorer, a top-notch chef, a sensational pop star and more to help her pals overcome setbacks.

“Hello Kitty is a world famous brand loved by kids and their parents across generations,” says Audrey Brugère, Head of kids and foreign series at CANAL+. “Watch Next Media and Monello Productions have successfully respected the DNA of this pop culture icon while creating modern, creative and fun new graphics and stories. We are very excited to be part of this ambitious show!”

 

Fred Rogers Productions and 9 Story Brand sign 16 deals for Daniel Tiger’s Neighborhood

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Fred Rogers Productions, the award-winning children’s educational media organisation behind multiple Emmy-winning PBS KIDS series, and 9 Story Brands, the worldwide licensing agent for Daniel Tiger’s Neighborhood, are again expanding the ”Neighborhood” for the beloved hit animated series with 16 new and existing licensing partners.

The upcoming product offerings will span multiple categories, from apparel to books, sporting goods to food and beverages, and more. In addition to signing new deals, Fred Rogers Productions and 9 Story have finalised contract renewals with master publishing partner Simon & Schuster Children’s Publishing as well as current licensees Cottage Door Press (sound books), Happy Threads (apparel), Komar (pajamas), Playmonster (Colorforms), and University Games (games).

“Daniel Tiger’s Neighborhood continues to be a favourite with preschoolers and their families nearly a decade after making its on-screen debut, and our consumer products programme has been growing steadily to meet demand for more ways for fans to experience the brand off-screen,” says Matt Shiels, Vice President of Legal and Business Affairs for Fred Rogers Productions. “We’re very excited to work with these outstanding companies to provide terrific new products that will deepen kids’ connection to the brand.”

“As we celebrate Daniel Tiger’s 10th anniversary, it’s exciting to see the demand for our consumer products programme continue to grow,” says Kyra Halperin, co-VP of Consumer Products for 9 Story Brands. “We’re thrilled to be working with leading partners on such a diverse range of products to bring kids their favorite tiger in new and meaningful ways.”

New consumer products partners for Daniel Tiger’s Neighborhood include:

  • CreateOn – Magnatiles magnetic toys
  • Glo – Sensory toys
  • Good2Grow – Consumables, drinks
  • Isaac Morris – Apparel
  • PACT – Apparel
  • Pioneer Life Sciences – Vitamins
  • Spirit – Kohl’s Cares plush
  • Tonies – Audio toy
  • Waloo Products – Sporting goods
  • Weatherman – Umbrellas

Daniel Tiger’s Neighborhood is distributed in 180+ countries and has expanded beyond the screen to include more than 40 licensees, two live-action stage shows, and an amusement park ride plus award-winning web games, top-rated apps for parents and children, and outreach events with public television stations across the country.

In February 2022, Daniel Tiger’s Neighborhood was the #1 PBS KIDS show for kids ages 2-8 across broadcast and digital with over 47 million streams on the PBS KIDS Video app.

 

More playtime for Magic Light Pictures’ preschool hit Pip and Posy

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Pip and Posy, the hit pre-school series from multiple Oscar-nominated Magic Light Pictures, has been recommissioned for a second series of 52 x 7’ episodes to debut in early 2023 on Milkshake! on Channel 5 and Sky Kids and NOW in the UK and ROI.

Pip and Posy is the first joint co-production between Paramount and Sky and the show launched to acclaim in March 2021.

Series 2 will build on the success of the first series, which is one of the top rated shows on Milkshake! (3 million viewers since launch). Pip and Posy has also seen significant growth across its own social media platforms on YouTube, Instagram and Facebook.

Magic Light has sold the show worldwide, securing major international broadcast partners including ZDF (Germany), FTV (France), RAI Yoyo (Italy), ABC (Australia), SVT (Sweden), Hop! Channel (Israel), NPO Zapp (Netherlands), CTV (Czech Republic), Asiana (South Korea), PTS (Taiwan), DR (Denmark), YLE (Finland), SYN (Iceland), NRK (Norway), RTV (Slovenia) and TVO (Canada). It will also air on Nick Junior UK from this spring.

Pip and Posy are the best of friends whose lives revolve around a wonderful world of play. Packed with warmth and humour, the series is a joyful celebration of their great friendship with all its ups and downs, laughter and games.

Louise Bucknole, VP Programming Kids, Paramount, says: “We’re delighted that Pip and Posy has been such a hit with the audience. We are very happy to commission a second series of this endearing show which has quickly found its way into the hearts of our young viewers, where they can relate to the stories of friendship, creative play and being a preschooler.”

Lucy Murphy, Director of Kids at Sky UK & Ireland, says: “We aim to bring our youngest audience the very best entertainment and Pip and Posy has proved to be a show preschoolers and their families love. We’re hugely looking forward to seeing what further fun and games the lovable pair will be getting up to in series two!”

“Pip and Posy is Magic Light’s first animated series and we’re thrilled that it’s got off to such a successful start,” says Michael Rose, co-founder of Magic Light. “We’re delighted that Milkshake!, Sky and ZDF share our passion for the show, and we’re looking forward to bringing more episodes to our young audience.”

Pip and Posy has been jointly commissioned by Louise Bucknole for Milkshake! on Channel 5 and Lucy Murphy for Sky Kids with the participation of ZDF, Germany. The series is executive produced by Michael Rose and produced by Vici King for Magic Light Pictures. The showrunner at Magic Light is Jeroen Jaspaert (Stick Man and The Highway Rat). Animation services are provided by Blue Zoo, where the director is Sean McCormack.

Magic Light Pictures holds the global distribution and merchandising rights to Pip and Posy (excluding publishing) and is planning a full consumer products programme to complement the property with the first products due at retail this year, whilst the online shop went live at the end of 2021. The Pip and Posy characters are also appearing in Milkshake! Live and will be touring nationwide from February 2022 through to 2023.

Pocket.watch adds 13 new creators to its roster of global digital stars

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Pocket.watch, the leading kids and family studio creating global franchises for Generation Alpha, has announced the addition of 13 new creators to its roster of global superstars. The move significantly expands the company’s audience, content library, and original content slate with the world’s biggest kids and family digital stars.

The new creators bring further diversity, broader age ranges and new formats to pocket.watch, which already boasts content and original intellectual property from powerhouse creators like Ryan’s World, Toys and Colors, Onyx Family, Kids Diana Show and LankyBox, the current No. 1 gaming channel on all of YouTube.

In 2021, pocket.watch content was watched for over 4 billion hours across the company’s 44 global distribution partners including AVOD, SVOD and linear platforms in over 129 countries. By integrating these new creators into their unique content distribution offering, pocket.watch is positioned for significant growth in 2022 and beyond. These additions bring the company’s library to over 70,000 videos, cumulating to more than 15,000 hours of content available to streaming platforms for distribution. The company continues to innovate the way it packages content to include new formats beyond its breakthrough MishMash format which transforms short-form videos into twenty-two minute episodes capable of being distributed on all types of premium platforms globally.

Pocket.watch is also developing original content inspired by many of its new partners, opening up the opportunity for these creators to participate in entirely new franchises that grow way beyond YouTube – following in the footsteps of other pocket.watch originals like the Emmy-nominated Ryan’s Mystery Playdate and the animated series Onyx Monster Mysteries and Love, Diana Adventures.

“The pocket.watch library of kids and family content is unlike any other in the industry,” says Chris M. Williams, Founder and CEO, pocket.watch. “Our unique approach to packaging content, as well as our skills in developing original content with the biggest digital stars and creators in the world allows us to supply all types of streaming platforms with proven content and IP that attracts and engages massive audiences everywhere it goes, while providing our creator partners with new opportunities to monetize content beyond YouTube.”

New pocket.watch creators represent a broad range of quality kids and family content genres including gaming, art instruction, preschool animation, edutainment and sketch comedy. They are listed below alongside the number of total views for their channel(s) on YouTube in the month of April 2022.

  • Vania Mania Kids: 222 million
    • Vania Mania Kids stars 5 siblings: Vania, Mania, Stefy, Dasha and Alex! Kids and families around the world join in on their adventures in pretend play through laughter, singing and learning.
  • Hudson’s Playground: 99 million
    • From tractors to bulldozers to balers, Hudson’s Playground has a whole stable of super cool farming equipment that ignites kids’ curiosity about technology, farming, and the great outdoors.
  • Mackenzie Turner: 68.8 million
    • 22-year old Mackenzie Turner loves spreading happiness around the world through gaming and vlog content. Best known for her fun and lively personality, fans love tuning in to watch Mackenzie play their favorite Roblox games!
  • Art for Kids Hub: 40 million
    • Art for Kids Hub is on a mission to teach their fans to learn how to draw! Rob and his family teach a new art lesson every Monday through Friday on their channel.
  • ShanePlays: 19 million
    • Since 2017, fans around the world can’t get enough of ShanePlays’ wild reality-based Roblox movies and machinima.
  • Kamdenboy & Kyraboo: 13.8 million
    • Kamdenboy & Kyraboo are a dynamic sibling duo that uses imagination to conquer the world through learning and play! With some help from mom and dad, Kamdenboy and Kyraboo find fun in challenges, skits, pretend play, and more.
  • Scratch Garden: 13.1 million
    • Scratch Garden creates fun, educational animated content for kids, educators, students, and anyone else that likes laughing and learning at the same time!
  • The Stella Show: 12 million
    • Stella is an effervescent 7-year-old, who creates hilariously entertaining skits and challenges with older brother, Jameson, and her parents, Erika and James.
  • Denis: 7.3 million
    • Denis is an uber-popular gaming creator best known for entertaining audiences through Roblox content that highlights Denis’ friendly and easygoing personality.
  • Koala & Giraffe: 6 million
    • Kids love tuning in to Koala & Giraffe’s “Mini Musicals” that keep audiences laughing while teaching important lessons with humorous nursery rhymes.
  • Kaven Adventures: 5.7 million
    • Kids love joining 6-year old Kaven on epic adventures in-game and in real life! Kaven and his Dad play the hottest kid-friendly games, from trending apps to the ever-popular Roblox.
  • GEM Sisters: 5.6 million
    • GEM stands for Gaming with Evangeline and Mercedes! Fans tune in to watch them play kid favorite games including Roblox, Fortnite, and Minecraft.
  • Doods: 3.3 million
    • Doods’ clever 3D animations take regular household items and bring them to life by showcasing their unique perspectives in humorous everyday situations.

For more information about the pocket.watch roster of franchises and creators and its premium slate of content, visit pocket.watch.

MGM announces winners of the first annual MGM Consumer Products Leo Awards

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MGM has announced the winners of the first annual MGM Consumer Products Leo Awards. The Awards, introduced this year, honour MGM’s best-in-class licensees from around the world across a variety of categories released in the 2021 calendar year. The winners were announced during a special evening event hosted by MGM at the Mandalay Bay hotel in Las Vegas.

Robert Marick, Executive Vice President of Global Consumer Products and Experiences, says: “We’ve been privileged to have the opportunity to work with so many excellent licensees, retailers and licensing agents, and we wanted to celebrate these companies and their wonderful work. By establishing the MGM Consumer Products Leo Awards, we were able to not only honour our great licensees and agents, but also put the spotlight on their stellar creativity.”

Earlier this year, MGM Consumer Products agents, licensees and MGM Consumer Products staff were invited to submit nominations across a number of categories. The finalists were then voted on by the MGM Global Consumer Products & Experiences team. The 2022 category winners and nominees were:

Best Licensed Product – Digital Edition

Winner: Addams Family Mansion Mayhem Multi-Player Game (Outright Games Ltd.)

Other Nominees: The Rocky Tour Experience (House of Dalton); Rocky/Vikings/Pink Panther/RoboCop/Legally Blonde Mobile Device and Digital Watchface Themes (Butterfly-Effected GmbH)

Best Collaboration

Winner: Bathing Ape x Pink Panther Apparel & Accessories (Nowhere Company Ltd./BAPE/ Agent: IMG Japan)

Other Nominees: ELF SAK x Addams Family Apparel and Accessories (Nanjing Xinghu Group Co., Ltd./ Agent: IMG Shanghai); Diadora x Rocky Footwear (Foot Locker)

Best Marketing and Promotion Initiative

Winner: Pink Panther x CIMA Breast Cancer Awareness Apparel Collection for the Entire Family, licensed to Multi-Retailers, Licensees, Influencers and Charity Agent: Tycoon Enterprises)

Other Nominees: Moyo x Pink Panther Frozen Yogurt Promotion (Ubongo Sapi de C.V./ Agent: Tycoon Enterprises); Priscilla, Queen of the Desert Yes+ad campaign-Licensed Advertising Israel (Agent: Yes/Loud and Clear Ltd)

Best Retail Program

Winner: Killer Klowns Shorty Animatronic-A Collection (Spirit Halloween Stores)

Other Nominees: Diadora x Rocky Footwear (Foot Locker); Miss Sixty x Pink Panther DTR (Shanghai Jiangge Culture Comm. Co. Ltd./ Agent: IMG Shanghai)

Most Innovative Product

Winner: The Rocky Tour Experience (House of Dalton)

Other Nominees: Killer Klowns Vinyl Figures-Stylized (Funko); Pink Panther x CIMA Apparel Collection for the Entire Family.  Multi-Retailers, Licensees, Influencers, and Charity (Breast Cancer Awareness Campaign 2021/Agent: Tycoon Enterprises)

Best Licensed Product

Winner: Killer Klowns Vinyl Figure—Stylized (Funko)

Other Nominees: Pink Panther Toys & Collectibles (Beijing Pop Mart Cultural & Creative Co., Ltd./ Agent: IMG Shanghai); Robocop Build-up Model Series (De Agostini Collectibles / Agent: Rocket Licensing); Killer Klowns Apparel Tees (Goodie Two Sleeves, LLC); Pink Panther Pantera Rosa Pastry (Bimbo Donuts Iberia S.A.U./ Agent: WB CPLG Spain)

Agent of the Year

Winner: Tycoon Enterprises

Other Nominees: Wildbrain CPLG; IMG Licensing

Licensee of the Year

Winner: Killer Klowns Shorty Animatronic (Spirit Halloween Stores)

Other Nominees: Pink Panther Pantera Rosa Pantry (Bimbo Donuts Iberia S.A.U/ Agent: WB CPLG Spain); Zara x Pink Panther Apparel & Accessory Collection (Industria de Diseño Textil S.A. (Zara Brand)/ Agent: WB CPLG Spain); Multi-Properties Vinyl Figures-Stylized (Funko)

Moonbug acquires One Animation, the studio behind Emmy-nominated Oddbods

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Moonbug Entertainment, a part of Candle Media, has announced the acquisition of One Animation, a Singapore-based media company and production studio. The company is best known for creating and producing the hugely popular, three-time Emmy nominated series Oddbods, an action-packed, non-dialogue animated show loved by children around the world.

Moonbug will look to expand Oddbods’ global distribution footprint and grow the brand into new formats, products and experiences.

“We continue on our strategy to find the best kids shows in the world and bring them into our portfolio,” says Renè Rechtman, Moonbug Entertainment co-founder and CEO. “One Animation’s creative storytelling and international appeal provide us with even stronger credentials as we continue on our journey to be the leading digital-first kids’ entertainment company in the world.”

“One Animation is a fantastic addition, not only for its successful franchises, but also for its capabilities and scale, and the opportunity to further enhance a dynamic Singapore-based hub for Moonbug as a rapidly growing family entertainment powerhouse,” Kevin Mayer and Tom Staggs, Co-Chairman and Co-CEO’s of Candle Media, said in a joint statement.

The acquisition of One Animation, the second acquisition Moonbug has made since becoming part of Candle Media, is the next step as Moonbug continues to expand globally as well as across Asia. Moonbug already has an established hub based in Singapore and is working with major partners across the region on both distribution, licensing and merchandising and live events.

“We are delighted to be part of the Moonbug family, which we see as the natural next step in growing our brands into global franchises,” says Sashim Parmanand, One Animation CEO. “Moonbug’s commitment to Singapore as its Asia hub will further bolster the industry and we look forward to collaborating with Moonbug on growth across the region.”

Founded in Singapore in 2008, One Animation is an award-winning 3D animation studio and IP owner. One Animation’s biggest hit, Oddbods, is a hilarious comedy show featuring the adventures of seven very individual and quirky friends as they survive the perils of everyday life, where ordinary situations spiral into extraordinary events.

Oddbods is a three-time Emmy nominated global phenomenon broadcast in over 180 countries around the globe. Oddbods YouTube channels have amassed a staggering 24B total views, 32M subscribers and have on average 350m monthly views. The show is also broadcast on major networks around the world including Disney, Cartoon Network, Nickelodeon, Netflix and Amazon. In 2018, Oddbods received its second Emmy nomination in a row, the first ever property to do so in its category.

Post-acquisition, One Animation’s team will join Moonbug, but they will remain in Singapore and continue developing and producing the shows they are currently working on.

For more information on Moonbug, visit www.moonbug.com.

Banijay Brands strengthens Peaky Blinders portfolio with raft of new deals

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Banijay Brands has today announced new licensing deals for global hit drama Peaky Blinders, in collaboration with series owner and producer Caryn Mandabach Productions. These new partnerships build on the brand’s hugely successful portfolio, as the global hit series heads towards its dramatic conclusion, with season six launching on Netflix on 10 June in the U.S. and other markets.

Banijay Brands has collaborated with the leading craftsmen at Conway Stewart for a global limited-edition Peaky Blinders branded range of luxury pens, available online now. In addition, the brand is building its apparel offering, partnering with Drew Pearsons for a UK range of high-quality, Peaky Blinders-inspired caps.

Recent additions to the Peaky Blinders portfolio include Endemol Shine North America’s partnership with Bushmills Irish Whiskey, for the first official whiskey for the hit series, which is set to launch in 2022 in the U.S.; the Peaky Blinders themed Risk board game, which is now available to pre-order ahead of its UK April release in GAME retail stores; the recent opening of Endemol Shine Brazil and Escape 60’s Peaky Blinders-themed escape room and the upcoming launch of Peaky Blinders: The King’s Ransom VR game from Maze Theory.

Further extending the world of Peaky Blinders, brand-owner and series producer Caryn Mandabach Productions recently announced a brand-new immersive theatre show Peaky Blinders: The Rise, opening in summer 2022 at The Vanguard Theatre, Camden, London, and Peaky Blinders: The Redemption of Thomas Shelby, a first-of-its-kind dance theatre show, running 2022/23, written and adapted for the stage by Steven Knight.

Alice Bernardi, Director of International Brand Licensing, Banijay Brands, says: “Peaky Blinders is a global phenomenon which translates incredibly well in the brand licensing space. It is a hot property right now, with a surge in demand from both audiences, and licensees who are keen to work with us. By collaborating with experienced and reliable partners, we are able to continue offering high-quality products and experiences for fans of the show to enjoy for years to come.”

Susan Waddell, Managing Director, Caryn Mandabach Productions, adds: “We are thrilled with the response to the most recent book and game launches and even more delighted to see these new products come to market, which we know our global Peaky Blinders fanbase will be delighted with.”

The current portfolio of official Peaky Blinders products is performing strongly, with the Peaky Blinders cookbook from White Lion Publishing (Quarto Group) becoming a March 2022 bestseller in the UK, hitting number nine in the top-ten hardback nonfiction charts, and number five in the food and drink category; the limited-edition Peaky Blinders Monopoly board game which was recently released in the UK completely sold out; and the Peaky Blinders official webstore had a record-breaking month during the airing of series six in the U.K.

The recently aired season six was the UK’s number one drama of the year for young adults, with over 17 million views on BBC iPlayer to date. The final chapter will be released on Netflix from 10 June in the U.S. and other key territories. Sold to more than 180 countries, the series, distributed by Banijay Rights, is widely available internationally on Netflix. Banijay represents a range of global ancillary rights for the Peaky Blinders brand.

The multi-award-winning gangster epic series was created and written by Steven Knight (Dirty Pretty Things, Eastern Promises and Locke). Peaky Blinders is owned and produced by Caryn Mandabach Productions and co-produced with Banijay’s Tiger Aspect Productions. Caryn Mandabach Productions owns the global Peaky Blinders brand.