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Licensing chatter: 10 questions with Start Licensing’s Ian Downes

In these unprecedented times for the global community, it’s nice to keep connected – and for an industry as reliant on peer to peer networking as the licensing business, maintaining those connections with our industry colleagues is paramount. That’ why Licensing.biz is kicking off a new series of interviews to …

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eOne’s Ricky Zoom speeds onto Channel 5’s Milkshake this April

Ricky Zoom, the newest animated pre-school IP from Entertainment One, is preparing to speed onto Channel 5’s multi-platform pre-school block, Milkshake, where is will air daily from April 20th this year. To crank up excitement around the show’s terrestrial launch in the UK, Milkshake! is supporting with pre-promotional on-air exposure …

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Asmodee Entertainment appoints Games Workshop’s Christian Dunn as interactive game licensing manager

Asmodee Entertainment has appointed the 20 year licensing and publishing veteran Christian Dunn to the role of interactive games licensing manager. Dunn joins the team from Games Workshop and will principally be focusing on interactive licensing opportunities across Asmodee’s gaming brands, including Catan, Ticket to Ride, Dobble, Arkham Horror, Keyforge, …

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Surge in Disney+ subscribers amid global lockdown boosts demand for Hasbro’s ‘Baby Yoda’

The surge in subscribers to Disney+ amid global coronavirus lockdown measures has already provided a boost to Hasbro’s licensed toy sales, particularly, the global toymaker has stated, to the popularity of the ‘Baby Yoda’ character from the Disney original TV series, The Mandalorian. Demand for the character – officially called …

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Spotlight Licensing named US and Canadian licensing agent for Call the Midwife

Spotlight Licensing and Brand Management has been appointed to launch and manage the US and Canadian licensing programme for the long-running Call the Midwife television series. The appointment was made by Neal Street Productions, the rights owners of the critically acclaimed and popular television series. “Call the Midwife has engaged …

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Flossy and Jim lands on photo-editing app Meitu as activity in China beings to pick up

Flossy and Jim is making new headwinds in China having landed a new partnership with the global mobile app, Meitu. The deals arrives as life in China slowly begins to return to normal following a two-month period of lockdown across the region. With partner in the region now back in …

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Riverside Brands signs raft of partners for Zuru’s Rainbocorn toy brand

Zuru’s popular Rainbocorns toy line is embarking on a new licensing programme under the guidance of Riverside Brands, the UK agency to have just signed a variety of new partnerships for the plush toy brand. The mystery surprise plush has risen to popularity recently, recognised for its reversible sequin hearts …

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Gaming and YouTube properties fuel growth in demand for licensing in the toy space, says Kids Insights’ Global Toys and Games Report

The rise of YouTube and gaming properties, spanning the likes of Minecraft, Fortnite, Sonic, and Ryan’s World have fuelled a growth in demand for licensed properties across the children’s toys and games space over the course of the last 12 months, according to findings of Kids Insights’ first Global Toys …

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Beano secures five new licensing partners including games and health and beauty via Rocket Licensing

Beano is expanding its presence across the apparel, games, health and beauty, food and beverage, and partyware sectors thanks to a string of five new licensing deals brokered by its licensing agency, Rocket Licensing. On board for a fun new range of paper partyware, Smiffy’s will be offering a myriad …

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