Entertainment

Hard Rock International appoints Cronus Global as it moves into health, home goods, games and toys in 2021

Hard Rock International has appointed Cronus Global as its licensing representative as the dining, entertainment and hospitality brand continues with its plans to expand its licensed product footprint on a global scale. The partnership will introduce Hard Rock branded products into categories including health and beauty, home goods, pet products, games …

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OPINION – Hurrah for the madding crowd: How crowdfunding is fueling the flames of fandom

It’s like the old Funko strapline says: Everybody’s a fan of something. It’s no secret that adult fandom has become an increasingly important market to the toy industry and pop culture scene in general, but – with limited shelf space among retailers – just how can brands and manufacturers cater …

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Trends UK launches range of PAW Patrol pet accessories

Trends UK has launched a new line of fully licensed PAW Patrol pet accessories spanning high-sided beds, pillows, adjustable mesh harnesses, and dog bowls. The launch has been designed to appeal to the 3.3 million pet owning families in the UK. Further additions to the range are planned for coming …

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Animation and licensing veteran Marc Harrington launches IP development business Lucky Helmet

The animation and licensing industry veteran Marc Harrington has launched Lucky Helmet, a new business focused on assisting creators, producers, and other IP owners develop strategies for existing brands as well as with the development of new content-based franchises. Lucky Helmet, headquartered in Los Angeles, CA, will work with property …

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The Royal Mail to launch Star Trek stamp collection this week

WildBrain CPLG has secured a deal with the Royal Mail for the launch of a new stamp collection based on the iconic sci-fi IP Star Trek. Thanks to a new deal struck on behalf of ViacomCBS Consumer Products, the new 12 stamp collection will depict captains from six principle Star …

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Acamar Films continues Bing’s Italian adventure with Prénatal partnership for kids’ clothing

Italy’s leading mother, baby and children’s retailer, Prénatal has detailed the launch of an exclusive new clothing range inspired by the popular pre-school series, Bing. The launch marks the latest brand extension signing for Acamar Films across the region. Brokered by Acamar’s Italian licensing agency, Maurizio Distefano Licensing in partnership …

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Surge Licensing among team behind Kickstarter campaign to bring Boglins back

Surge Licensing – the licensing representative for IP such as Feisty Pets and Ninja Town – is among a new collaboration of toy licensing and development specialists on a mission to bring the ’80s toy phenomenon Boglins back and into the aisles of the 21st century. In partnership with TriAction …

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Sesame Street prepares to launch 51st season to HBO Max this week

Sesame Workshop is gearing up for the launch of Sesame Street’s 51st season this Thursday, November 12th on HBO Max, marking the first season of the popular pre-school series to debut on the streaming platform. A run of 35 episodes will be available on the platform, ahead of the season’s …

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Pokémon partners with CASETiFY for new phone accessories range

The global lifestyle brand, CASETiFY has detailed the return of its popular Pokémon partnership with a new collection that aims to ‘channel a modern day twist’ on its phone accessories line, including new case styles and returning favourites. The latest launch falls under its Past, Present, and Future theme and …

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LEGO reveals its ‘most detailed’ Ghostbusters ECTO-1 to date ahead of Ghostbusters: Afterlife

The LEGO Group has revealed its largest and ‘most detailed’ recreation of the Ghostbusters ECTO-1 vehicle ever to be realised in brick form, months ahead of the release of the 2021 film Ghostbusters: Afterlife. The new, buildable version of the classic car is ‘crammed full of authentic details’ from the …

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