Highlight

Funko lands its own mobile game with Universal Games

Funko has partnered with Universal Games and Digital Platforms to launch a new mobile game featuring Funko Pop characters from across popular Universal franchises. Characters from the likes of Back to the Future, Jurassic World, Fantastic Plastik, Shrek, How to Train Your Dragon, and Universal Monsters can all be found …

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Mattel partners with Epic Rights for David Bowie Barbie

Following the recent launch of its first space oddity Barbie in the shape of the European Space Agency’s woman astronaut, Samantha Cristoforetti, Mattel is seemingly continuing with the out-of-this-world theme, this time in homage to our own Moonage Daydream, David Bowie. Detailing the launch this week, Mattel is paying tribute …

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Frida Kahlo lands licensed apparel line with European fashion name Cortefiel

The European fashion retailer, Cortefiel has launched its first Frida Kahlo licensed apparel line, using all organic fabric, in a deal brokered by the Barcelona-based Art Ask Agency. Cortefiel is the original Tendam brand. Created in 1945, it targets men and women aged between 35 and 45 with a “youthful …

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Start Licensing signs quintessentially British artist Julie Dodsworth

The acclaimed artist, Julie Dodsworth has signed up with Start Licensing as she looks to expand her consumer products portfolio across new categories. Recognised as a quintessentially British brand, Dodsworth’s work evokes her love of her Narrowboat Calamity Jane, the British waterways, all things floral and the folklore of passing-by …

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The right Royal welcome: How Ascot has been embraced by the world’s retailers

It was two years ago that Royal Ascot, that vestige of Great Britain’s proud love of animals, sport, and horse racing, took its first natural steps (or is that canter) into developing a new licensing programme reflective of its heritage and global recognition. Over the course of the last 24 …

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DNC expects “dramatic uplift” in classic and movie Spider-Man sales this summer

DNC, the UK housewares and food and drink product specialist it expecting to see a “dramatic uplift in sales of its classic and movie Spider-Man licensed ranges” this summer, coinciding with the cinematic release of Marvel’s Spider-Man: Far from Home. The company has benefitted from a partnership with Disney at …

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Scotch & Soda celebrates 90 years of Popeye in latest clothing line

The 90th anniversary celebrations for the classic animated property, Popeye, are well underway and only growing stronger, thanks to a new fashion-forward, nautical-themed clothing line to arrive courtesy of Scotch & Soda. The limited edition capsule collection stars Popeye the Sailorman’s nemesis Bluto – or Brutus – as he is …

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Sesame Street kicks off healthy summer campaign with string of new product collabs

Sesame Workshop is celebrating the arrival of summer with a line-up of new product collaborations to supplement the premiere of its Fun in the Sun videos on Sesame Street’s YouTube channel. The video series encourage families to enjoy the outdoors while practicing sun safety, and features favourite characters Elmo, Cookie …

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Elvis gets fans ‘all shook up’ with Bellevue Brands fragrance collection

In what must be the moment that all Elvis fans have been waiting for, Authentic Brands Group is now giving us the chance to smell like the King of Rock ‘n’ Roll himself. Bellevue Brands, a big name in fine fragrances across the US, has detailed a new partnership with …

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McDonald’s and Burger King target of petition to end plastic toy giveaways with children’s meals

Fast food chains, McDonald’s and Burger King have become the target of a petition calling for the end of plastic toy giveaways with their children’s meals, and it is gathering pace. The petition was started by two British school children who have criticised the companies for giving away toys that …

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