Highlight

Spin Master Entertainment’s The Mighty Express makes Netflix debut globally

Spin Master Entertainment has made company history with the launch of its first straight-to-Netflix series, Mighty Express, a new CG animated pre-school series that is rolling onto Netflix globally from today. The launch of the new show marks the 11th children’s franchise to be developed by the children’s entertainment company. …

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The Royal Mint unveils its Winnie-the-Pooh commemorative coin collection

The Royal Mint has partnered with Disney to reveal its latest commemorative coin, bringing the original and much-loved illustrations of the beloved Winnie-the-Pooh to the 50 pence for the first time. The new coin forms forms part of a wider collection of special 50p coins featuring Winnie-the-Pooh and friends. Developed …

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H&A takes the plunge with The Simpsons health, beauty and bath range for Superdrug

The beauty and bathing specialist, H&A is taking the plunge with The Simpsons this gifting season to release a range of health and bath time goodies based upon some of Springfield’s most popular residents. Developed exclusively for Superdrug, the new collection spans the likes of lip balm, face masks, and …

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Billie Eilish launches her own doll line with Playmates Toys and Bravado

The American singer-songwriter, Billie Eilish, has released a new line of collectable toys and figures inspired by the looks she adopts in her music videos for Bad Guy and All Good Girls Go To Hell. The new range has been developed by Playmates Toys in a licensing partnership forged by …

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Sanrio partners with London kids clothing brand Cribstar for Mr Men Little Miss launch

Sanrio has partnered with the independent London-based children’s clothing brand, Cribstar to launch an exclusive, new capsule collection inspired by the globally popular Mr Men Little Miss brand. Combining the iconic cast of characters from Mr Men Little Miss with Cribstar’s motto of ‘making little ones stand out from the …

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Caroline Mickler teams with Iconic Images to represent iconic fashion photographer Norman Parkinson

Caroline Mickler Ltd has teamed up with Iconic Images to represent Norman Parkinson, most commonly recognised as one of the most important and celebrated fashion photographers of the 20th century. With a career spanning the 1950s to ’80s, including a long collaboration with Vogue Magazine, Parkinson’s images are known for …

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World’s most valuable toy brands could lose up to $3bn in brand value to Covid-19, says Brand Finance report

The world’s top 25 most valuable toy brands – a list that includes the likes of LEGO, Barbie, and Bandai – could lose up to $3 billion worth of brand value as a result of the Covid-19 pandemic, according to the latest report to emerge from the independent brand valuation …

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LEGO unleashes the LEGO DC Batman 1989 Batwing, inspired by the Tim Burton classic movie

The LEGO Group celebrated Batman Day this month in true style, by partnering with Warner Bros. Consumer Products and DC to release the LEGO DC Batman 1989 Batwing, a LEGO brick reconstruction of the vehicle seen in Tim Burton’s iconic 1989 Batman film. One for the keen-eyed Batman fans to …

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Posh Paws named EMEA plush partner for Sesame Street

The plush specialist, Posh Paws and its parent company Whitehouse Leisure, has been named the new plush partner for the iconic and globally popular Sesame Street brand in a deal that will cover the EMEA region. Under the partnership, Whitehouse Leisure will also be developing plush ranges for amusement channels. …

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Hasbro’s VP consumer products Marianne James on becoming a pre-school powerhouse

When Hasbro first made clear its plans to take over the Entertainment One entity at the end of 2019, the writing was pretty much on the wall that 2020 was going to be an atypical year for the world of children’s entertainment, licensing, and toys. No one quite knew exactly …

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