Festival of Licensing

The Tusk Trust eyes environment-conscious consumer products move with Golden Goose

The Tusk Trust, a charity that, for 30 years, has helped initiate conservation work in Africa has appointed Golden Goose to develop new licensing opportunities across multiple retail categories.   The environmental charity has a high profile thanks, in part, to its Royal Patron, HRH The Duke of Cambridge, and has …

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Asmodee Entertainment brings board game art work to life in Artovision partnership

Asmodee Entertainment has signed a new licensing partnership with Artovision to bring to life several of its tabletop gaming properties through Artovision’s innovative multi-dimensional art collectables. Under the deal, Artovision will develop pieces inspired by the artwork of Catan, Arkham Horror, Twilight Imperium, KeyForge, and Legend of the Five Rings. …

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BlueSkye Licensing to develop family edutainment programme for best-selling book Prisoners of Geography

BlueSkye Licensing has partnered with the independent publishing house Elliott & Thompson to develop a family edutainment franchise programme around the Sunday Times’ best-selling Prisonsers of Geography book series. Written by Tim Marshall and first published in 2015, Prisoners of Geography has sold upwards of 1.5 million copies to date …

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Licensing International’s Graham Saltmarsh on the shape of things to come for the UK’s licensing scene

One month into his new position as MD of Licensing International’s UK division, the licensing industry stalwart Graham Saltmarsh has already begun to cook the plans with which he aims to give the organisation the shake up that the year 2020 has required of it. Whether it’s the proposed introduction …

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Motorhead and Judas Priest slow it down for Rock N’ Roll Colouring books

Taking a break from the sex, drugs, and rock ‘n’ roll, Motorhead and Judas Priest are slowing things down a little, as the iconic rock bands move into the serenity of the adult colouring book trend. In a new deal brokered by Global Merchandising Services, the two groups have partnered …

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Chefclub to serve up first children’s TV series in France as lockdown fuels new cooking craze

The popular cooking brand, Chefclub, has signed an exclusive agreement with the French pay-TV channel, TeleToon+ for the first children’s television series Chefclub Kids, We Have Fun in the Kitchen. The new series will begin broadcasting this month, making its debut on October 12th, during the Week of Taste. The …

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Zuru detail Toy Mini Brands launch with Nickelodeon and classic toy brands partnerships

The award-winning global toymaker, Zuru is putting a new spin on the miniature collectables trend, having partnered with Nickelodeon/Viacom to launch a new licensed line to its already popular Toy Mini Brands line up. The partnership sees the introduction of Teenage Mutant Ninja Turtles, SpongeBob SquarePants, and JoJo Siwa to …

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Roundtable: Creating a brand with longevity and the factors that build a programme with steam

Richard Pink, Ashley Holman, Nikki Samuels, Gabrielle Sims, and Asda/George children’s buyer, Ruth Golightly, are among the licensing experts taking part in a specially curated panel session at next week’s Festival of Licensing, exploring the topic of brand longevity and the multitude of factors that need to be aligned in …

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Interview: Ready Steady Cook whips up fresh new licensing take for the modern audience

Of the many changes necessitated by the arrival of the pandemic, a common experience that we have all shared over the course of the past nine months of lockdown, is that – in some capacity or another – it has made home cooks of us all. With more time spent …

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Trend Bible CEO Joanna Feeley talks spotting the consumer shift ahead of Festival of Licensing

Among the many facets promising to keep visitors glued to their screens for the duration of October’s Festival of Licensing this year will be a dedicated channel to spotting the newest and emerging trends in a bid to spy the opportunities in what the future consumer will think, feel and …

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