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Brand & Lifestyle Licensing Awards 2020 moved to June date

The Brand & Lifestyle Licensing Awards 2020 will be moving  from its planned date in April to mid June following the escalating events surrounding the COVID-19 Coronavirus. The B&LLAs, established to reward excellence across the brand and lifestyle licensing industry, will take place on Thursday, June 18th at its home …

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Moomin appoints Bavaria Sonor Licensing to grow presence in Germany, Austria, and Switzerland

Moomin has bolstered its global network of licensing partners with the recent appointment of Bavaria Sonor Licensing, the licensing division of Bavaria Media GmbH, to manage the character brand’s licensing across Germany, Austria, and Switzerland. The move was made by Moomin’s master agent, Rights & Brands in part of its …

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Downton Abbey gin and whiskey to go nationwide as Harrogate Tipple signs with Boutique Bar Brands

It’s good news for gin and whiskey drinkers and Downton Abbey fans alike this week as Harrogate Tipple signs off an agreement with Boutique Bar Brands to act as its exclusive distributor for the UK. Under the new deal, the North Yorkshire company’s range of spirits – including its licensed …

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Miffy celebrates 65th anniversary with exclusive Maggie & Rose partnership

Maggie & Rose, the global family members’ club, has teamed up with Dick Bruna’s classic children’s character, Miffy, to celebrate the little white bunny’s 65th anniversary this Easter. The collaboration launches in London on Mother’s Day, Sunday, March 22, with a Miffy-themed afternoon tea available at the newly opened Maggie …

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The Point. 1888 lands I Like Birds as birdwatching hobby enjoys revival across the UK

The Point. 1888 is tapping into the current birdwatching revival – yes, a hobby that has reportedly surpassed football in the number of fans across the UK – through a new brand representation agreement with I Like Birds. Birding – as it the hobby is now called by its largest …

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Asembl pairs Diageo’s Bundaberg Rum with Harry’s Ice Cream for frozen desserts across Australia

The Australian fashion, lifestyle, and FMCG licensing agency, Asembl has brokered a new partnership between Diageo’s Bundaberg Rum and Harry’s Ice Cream for a range of summer frozen desserts. Bundaberg Rum Ice Cream Rum and Raisin and Bundaberg Rum Ice Cream Pineapple Coconut Rum have already proven to be a …

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David Lynch’s Blue Velvet turns heads at Paris Fashion Week with Italy’s Off White collection

The David Lynch American neo-noir mystery Blue Velvet has become the focus of a new licensed fashion line, created by the Italian luxury label, Off White. The collection – developed in collaboration with MGM Studios – was unveiled at Paris Fashion Week. It includes stylish tees and slacks that feature …

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Fuzzballs is primed for success as Scribbler expands its licensed card range

The popular character brand Fuzzballs has found success with the stationery and greetings retailer, Scribbler, who has just detailed its plans to expand its range of Fuzzball licensed cards. The Fuzzballs greetings range now features over 12 different birthday, novelty, and holiday cards in store, as well as over 100 …

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Famous kitchen brand Ginsu cooks up licensing deal with Brand Partners Group

JRL Group has secured a licensing partnership with Brand Partners Group to develop a line of kitchen gadgets under the globally recognised, professional cooking name Ginsu brand. Under the new deal, Brand Partners will design products around the Ginsu Kiso line’s core brand focus of ‘the uncomplicated kitchen,’ with ranges …

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Middle Eastern restaurant The Halal Guys starts licensing journey with CAA-GBG

The Halal Guys, the Middle Eastern restaurant made famous across the US, has struck up a long-term partnership with CAA-GBG to embark on a licensing journey into specialty grocery stores through new food and packaged goods products. The Halal Guys has been credited with pioneering American halal food across the …

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