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Footbrands grows portfolio with first licensed footwear collections

Footbrands, a specialist in the licensed hosiery market, is looking to grow its licensing footprint, with the addition of branded footwear to its growing portfolio. Footbrands is part of The Cookie Company Group in ‘s-Hertogenbosch, and a major player in Europe when it comes to hosiery with well-known entertainment and …

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Peaky Blinders makes play for grooming market with Murdock London

The Peaky Blinders has moved in on the grooming products market thanks to a new partnership with the UK barbers and grooming experts, Murdock London. Through an alliance forged between Endemol Shine Group, the Peaky Blinders brand owner Caryn Mandabach Productions, and the grooming specialists, Murdock London will develop a …

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Nordstrom x Nike celebrates 90 years of Betty Boop with exclusive capsule collection

King Features Syndicate and the Betty Boop brand owner, Fleischer Studios has teamed with Nordstrom x Nike to release the Nike x Olivia Kim capsule collection, featuring the fashion icon herself. The apparel launch, developed exclusively for Nordstrom x Nike (NxN) boutiques, kicks off Betty Boop’s 90th anniversary celebration.  Created by …

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Royal Horticultural Society makes triumphant BLE return with new children’s market strategy

Following a five year hiatus, the Royal Horticultural Society made a triumphant return to BLE this year, where it showcased its new children’s style guide as part of its plans to take on the children’s market this year and beyond. It’s reportedly that RHS’ new strategy piqued the interest of …

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Elle moves into lingerie and loungewear with Delta Galil UK

Elle, the global fashion, beauty and lifestyle magazine-turned lifestyle brand is moving into the ‘intimate apparel’ market thanks to a new partnership with Delta Galil UK. The deal was brokered by Elle’s licensing agency, Three60 Brands and Legardére Active Enterprises, the managing unit of all Elle non-media brand extensions, and …

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Universal unearths its crypt of iconic monsters for new UK fashion deals

This October, Universal is getting into the spirit of fright season with a bevy of new fashion deals featuring some of the studio’s most iconic monster IP, including Frankenstein, Dracula, The Mummy, and The Bride of Frankenstein. Universal Brand Development’s UK and Eire team has inked new deals with several …

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Sanrio and Licensed to Charm partner for Hello Kitty range

Licensed To Charm has teamed up with Sanrio to create a Hello Kitty jewellery collection in time for Hello Kitty’s 45th birthday. The new charms are retro-styled and based on the original 1970s Hello Kitty designs, picturing Kitty in her dungarees along with some of her favourite things from yesteryear. …

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UK label Skinnydip London launches limited edition SpongeBob SquarePants collection

The UK fashion label, Skinnydip London has launched its latest collaboration with Nickelodeon in the form of a limited edition SpongeBob SquarePants clothing collection. Celebrating the 20th anniversary of one of the most iconic tv shows of all time, this limited-edition collection brings to life the personalities of some of …

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Barbie moves in on the travel market with Samsonite bag and luggage partnership

Mattel’s fashion doll brand Barbie is moving into the travel accessories market, thanks to an exclusive new partnership with Samsonite. Not content with inspiring two generations over the past 60 years, Barbie is making a play for the travel sector via its new capsule Samsonite x Barbie collection, which promises …

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