Lifestyle

Bravado fires up the fans with Team GB apparel and accessories ahead of Tokyo Olympics

Bravado, the merchandise and brand management division of Universal Music Group, has secured a deal with Team GB to design and distribute official, branded merchandise ranges to the UK retail market. The launch will coincide with the team’s efforts in the 2020 Olympics this summer in Tokyo. Fans will be …

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ARTiSTORY expands global reach with new US office and development in Southeast Asia and Oceania

ARTiSTORY is expanding its global reach with the opening of its US office where it will serve its portfolio of IP clients in the North American market. At the same time, the business’ Singapore office has officially welcomes a new force to lead development of the Southeast Asia and Oceania …

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Digital food brand Chefclub signs Fashion UK for family apparel range across Europe

The digital food brand developed to inspire audiences into the kitchen, Chefclub, has joined forces with Fashion UK, the leading European textiles and accessories licensee, to launch an officially licensed Chefclub apparel collection for the family. The new range will launch in spring/summer next year with a cross-generational appeal that …

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International Space Archives takes giant leap into bedding and homewares through MDL deal

The International Space Archives (ISA) is taking one giant leap into the bedding and homeware sector thanks to a new partnership with the homeware licensing expert, Hermet. The deal has been brokered by ISA’s licensing agent, Maurizio Distefano Licensing. Under the new deal, Hermet will create a bedding collection consisting …

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Hasbro and Reebok combine forces to launch Mighty Morphin Power Rangers footwear collection

The global entertainment powerhouse, Hasbro has partnered with Reebok to introduce a new collection of trainers based on the original ’90s television series, Mighty Morphin Power Rangers. The new family footwear collection pairs some of Reebok’s iconic silhouettes with five of the original Power Rangers. The characters featured in the …

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ITVBe star Billie Faiers to launch her own home and interiors brand with Hunter Price International

Billie Faiers, star of the ITVBe reality series, Mummy Diaries, has signed an exclusive deal with Hunter Price International to develop, design, market, and manufacture her new home and lifestyle brand. The new brand will be unveiled in its full this summer and will feature a forward-thinking home furnishings and …

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Horticultured | The Royal Horticultural Society on bringing 200 years’ of gardening history to new audiences

From garden tools to wine, and chocolates to canvas shoes, all via the mulch aisle, when the Royal Horticultural Society puts its name to something, it carries with it the weight of over 200 years’ of rich heritage and authority on the subject of the country’s unerring love affair with …

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Unilever to introduce paper-based bottles for laundry and hair care goods and expand UK refill trials

Unilever is embarking on a strategy to launch paper bottles to the Brazilian market next year, with plans to roll the ground-breaking new development for the packaging industry out globally in the following months. The British multi-national consumer goods company will be implementing new technology to launch the first paper-based …

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Underwear brand MeUndies steps into Bravado partnership for The Rolling Stones collection

The men’s and women’s underwear, sleepwear, and loungewear brand, MeUndies, has partnered with Universal Music Group’s merchandise and brand management company Bravado to launch a limited edition collaboration with The Rolling Stones. The new MeUndies x The Rolling Stones collection will feature the band’s iconic tongue and lips logo on …

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Tutu du Monde brings Mattel’s Barbie to the world if high end fashion for children

Mattel’s iconic fashion doll brand, Barbie is making its latest statement in the world of high end fashion for children via a partnership with Tutu du Monde and the global launch of a range of tutu dresses, day wear, and accessories for 2022. The new collection will draw inspiration from …

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