Lifestyle

Emoji partners with Nice ioi to launch new women’s fashion line in Taiwan

Emoji – The Iconic Brand is expanding its presence across Taiwan through a new partnership with the local fashion brand, Nice ioi and the launch of a new apparel collection designed for the urban woman. The new deal has been developed in tandem with Medialink Animation International Limited. Nice ioi …

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Artifacts and the arts effect | ARTiSTORY explores cultural IP licensing’s current burst of energy

With the reopening of cultural and heritage sites and museums across the globe, so too is the cultural IP licensing space seeing a burst of energy, fuelled by increased staffing and a renewed understanding of its importance towards the success of the sector. Co-founder and managing director of ARTiSTORY, Yizan …

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Frida Kahlo renews partners with Sass & Belle across gifts, kitchen, gardening and more

The licensing programme surrounding the iconic Mexican artist and icon, Frida Kahlo is continuing to grow, thanks to the renewal of a partnership with Sass & Belle and its range of officially licensed gift products for the UK and global markets. An extension of the partnership brokered by Art Ask …

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Kellogg’s taps Beanstalk for licensed food and beverage across US, Canada, Europe, Japan and South Korea

Beanstalk has been tapped as the exclusive food licensing agency for Kellogg Company with the remit of growing the Kellogg’s brand’s licensed food and beverage categories in the US, Canada, Europe, Japan, and South Korea. These categories will work to complement the brand’s core portfolio in cereal, snacks, and frozen …

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Phat Kandi taps Active Merchandising for German, Swiss, and Austrian market and secures EMP

Phat Kandi has tapped the German licensing agency, Active Merchandising to represent its brand across the German, Swiss, and Austrian territory, while also securing a new direct to retail partnership with the European brand, EMP. Led by Anita van Esch, EMP has been signed on for Europe with a DTR …

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Art Ask Agency reports ‘excellent worldwide sales’ of Kare Design’s Pets Rock wall art collection

The Barcelona based Art Ask Agency is reporting ‘excellent sales results worldwide’ for the initial launch of a collection of Pets Rock wall art launched earlier this year by the home decor licensing partner, Kare Design. Pets Rock is a brand centered on a cast of quirky artistic characters from …

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He’ll have a Caninety Nine, please! Battersea launches a new ice cream range just for dogs

The UK’s 160 year old animal charity, Battersea is demonstrating its flair for canine cuisine with the launch of an ice cream range specially made for dogs. Surprisingly not called Caninety Nine, the range is made using real fruit puress and includes Strawberry and Apple & Banana flavours, and has …

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Animaccord partners with Havaianas to launch Masha and the Bear flip flops to global markets

Animaccord, the studio behind the global hit animated series, Masha and the Bear has partnered with Alpargatas, the parent company of the Brazilian fashion brand Havaianas to launch a new, officially licensed collection of flip flops. The first licensed baby Havaianas hit the market in early Q1 this year, rolling …

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Tommy Hilfiger goes ’90s and ’00s retro in ViacomCBS partnership

The Tommy Hilfiger brand has partnered with ViacomCBS Consumer Products to launch a new capsule collection under the banner A Blast from the Past, tapping into Tommy Jeans’ long history of pop culture collaborations featuring characters and logos from Nickelodeon and MTV. In a deal brokered by WildBrain CPLG, the …

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Cath Kidston partners with Moomin Characters for new summer range of clothing, bags, and accessories

The British lifestyle brand, Cath Kidston has partnered with Moomin Charatcers to launch a new Moomin range for summer 2021, refreshing its archive prints – linen sprig and mushrooms – for a collaboration that celebrates ‘love and looking after one another.’ The new products range includes fashion for adults and …

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