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World of Toys will return to Hong Kong Toys & Games Fair 2021 with new safety measures

The 2021 Hong Kong Toys & Games Fair will once again play host to the popular international fair programme, World of Toys, created by Spielwarenmesse to make overseas trade fairs more accessible to companies. The international pavilion will be held at the Hong Kong show taking place at the Hong …

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Winners of the 2020 Licensing International Excellence Awards revealed in virtual awards ceremony

The winners of the 2020 Licensing International Excellence Awards have been revealed in the industry’s first virtual awards ceremony that brought together nearly 1,000 executives from around the world for the celebrations. Hosted by Handcraft VP and stand-up comic Marshall Mizrahi, the event saw licensing powerhouse Martha Stewart inducted into …

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Downton Abbey Gin takes home silver and bronze in the International Wine and Spirits Competition

The Harrogate Tipple’s licensed Downton Abbey gin has picked up a silver and bronze award at the International Wine and Spirits Competition this year. The firm’s Premium Downton Abbey Gin took home the silver, having scored 91 out of 100, and the Rhubarb Downton Abbey Gin was handed bronze for …

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Marvel Mania returns to the global stage for fifth year with new retail and product initiatives

The popular Marvel retail celebration, Marvel Mania, is making its return this year, bringing kids, families, and fans new ways to wear, connect, and play with the franchise, and it is all kicking off this month with a Marvel-sponsored Superhero Series sports challenge. Now in its fifth year, Marvel Mania …

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The Asian Animation Summit goes virtual for 2020

The ninth annual Asian Animation Summit has bitten the bullet and confirmed that this year’s event will take place in the virtual landscape, a move made in response to the continued travel restrictions and health and safety issues related to the coronavirus pandemic. The Summit will now take place online …

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From page to stage and the digital age: Beast Quest’s journey from print to mobile and video gaming

Beast Quest is a global publishing sensation that to date has sold more than 20 million books since its first publication in the UK some 12 years ago. In just over a decade, the book franchise has released over 150 titles in over 30 languages and transitioned itself from print …

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Funko, Ryan’s World, and MoMA among first Licensing Leadership Summit speakers confirmed

The first speakers for this year’s new-format Licensing Leadership Summit have been confirmed, with representatives from the Museum of Modern Art, Funko, Ryan’s World and more on the bill for the virtual event. The summit will be the closing event of this year’s all-virtual Festival of Licensing and will take …

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Licensing International hosts first Diversity & Inclusion Workshop and launches toolkit to encourage a more diverse industry

The licensing industry’s trade organisation, Licensing International held its first Diversity & Inclusion Workshop this week where it brought together leading minds in the business to discuss the challenges and opportunities for companies looking to better enhance diversity and inclusive practices. It was Madeline Di Nonno, CEO of the Geena …

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Ascot Racecourse renews its global licensing partnership with IMG

Ascot Racecourse has renewed its exclusive global licensing representation and on-site retail agreement with IMG through to 2025. Since being appointed in 2016, IMG has curated a robust year-round licensing programme for the iconic racecourse. Highlights of the brand collaborations and products inspired by the 309-year-old racecourse and its flagship racing …

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“There’s opportunity in the chaos” – FanGirl Consulting’s Anita Castellar talks pop culture licensing

While the world’s lockdown over the past few months will go down in history as a period of inertia for businesses worldwide, the pop culture merchandising space could be about to experience a further boom, as the industry ‘begins to spy opportunities within the chaos,’ to maximise on a newly …

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