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Banijay, Sanrio, and Diageo make up final keynotes for Festival of Licensing Live Stage

Festival of Licensing has revealed the final three keynotes to take its Live Stage – this year sponsored by Crunchyroll – as it welcomes Banijay, Sanrio, and Diageo to the fold. The three firms will take up the European, Asian, and Americas keynotes respectively. Banijay recently became the world’s largest …

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DreamToys 2020: Date confirmed for all digital event

The DreamToys committee and the Toy Retailers Association have confirmed the new date of this year’s all-virtual DreamToys event as October 28th, a date that coincides with the October half term. Organised by the Toy Retailers Association, DreamToys is billed as ‘the most authoritative predictive list of what will be …

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When all the world’s a stage: Festival of Licensing and lessons in staying global

In a year that has so far witnessed brands the world over pushing the envelope of innovation in a bid to maintain a foothold in a rapidly shifting ground underfoot, it is perhaps the events and hospitality space that has had to do the most legwork. Industry-wide, the usual calendar …

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Mythological Japanese IP Samurai Animals prepares for 10th anniversary with licensing showcase

The global licensing award-nominated character franchise, and popular Japanese IP, Samurai Animals is preparing to celebrate its tenth anniversary next year, with an 11-month run-up of launches, including a new online platform, promotional video, and a series of trade show exhibit initiatives. Samurai Animal is a mythical Japanese saga that …

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Forbidden Planet partners BBC Studios and Titan Merchandise on ‘most ambitious Doctor Who merch project ever’

Geek pop culture and hobby retailer, Forbidden Planet has partnered with BBC Studios and Titan Merchandise to launch an exclusive apparel and giftware range for Doctor Who: Time Lord Victorious, in what it has billed its ‘most ambitious Doctor Who merchandising project ever.’ Doctor Who: Time Lord Victorious is a …

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ViacomCBS Consumer Products brings yoga and an MTV workout to Festival of Licensing’s Community & Wellbeing programme

If you thought that the all-virtual nature of this year’s Festival of Licensing meant simply sitting in front of a computer screen, you’d better think again, because ViacomCBS  – sponsors of the event’s Community and Wellbeing programme – is challenging you to don the yoga pants, dig-out the neon headbands, …

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Hasbro joins Festival of Licensing with new Peppa Pig content, PJ Masks toy plans and more

Hasbro will be joining the Festival of Licensing virtual event – the four-week digital event that will run throughout October and replace Brand Licensing Europe this year – to present the latest opportunities across its portfolio of brands including Nerf, My Little Pony, Play-Doh, Monopoly, Transformers, and Power Rangers. Also …

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London Stationery Show to work with the show’s founder on new direction and future of the annual event

The team behind the London Stationery Show, Ocean Media has detailed a new move that will see it collaborate in partnership with the show’s founder himself, Chris Leonard-Morgan to work on the future development of the show. Leonard-Morgan will work with the event director, Alex Butler as special advisor on …

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Nick Jr, Acamar and Aardman among licensing line up for Play at Home Fest 2

Dr Gummer’s Good Play Guide is putting the final preparations in place for the second installment of the virtual family festival, Play at Home Fest, this weekend. Following the success of the inaugural event in May this year, major players from the licensing space are headlining the upcoming event. Nick …

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Bit Fry Game Studios scores NFL Players Association partnership for its latest video game push

Bit Fry Game Studios has struck up an agreement with OneTeam Partners and the NFL Players Association to bring an officially-licensed football game to the studios’ growing line-up of sports videogames. The games developer already incorporates select NFL players into its existing arcade action NHL-licensed hockey game Ultimate Rivals: The …

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