Media & PR

WildBrain CPLG partners leading Italian design school to celebrate 65 years of Miffy

The entertainment, sport, and brand licensing agency, WildBrain CPLG has teamed with the Italian design school Istituto Europeo di Design for a new fashion project that celebrates the 65th anniversary of Mercis BV’s character brand Miffy. The project has seen students from award-winning design schools in the UK, Hong Kong, …

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The Emoji Company supports 50808 crisis response campaign

The Emoji Company has offered its support to a new initiative from 50808, a service that provides in-the-moment support for people in emotional crisis, by supplying the platform with its extensive library of Emoji brand icons. The partnership was struck in order to help those in need easily communicate when …

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WildBrain Spark is bringing Teletubbies and In the Night Garden to AR through ANIPEN partnership

WildBrain Spark, the digital media division of WildBrain, is making its first foray into augmented reality by teaming up with the South Korean AR specialist ANIPEN to bring characters from Teletubbies, In the Night Garden and Boy & Dragon to the medium. Under the new partnership, the popular children’s characters, …

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GoldieBlox prepares for rapid growth with new exec team and focus on consumer products

The toy firm turned media and entertainment powerhouse, GoldieBlox has made a suite of new appointments to its leadership team as the company prepares for rapid growth in the coming years, including further moves into the consumer products sector, led by its new EVP of operations and partnerships, Tim Erickson. …

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Brand Licensing Europe 2020 to be all-virtual event called Festival of Licensing

Brand Licensing Europe will not be taking place in its physical form this year, but has transitioned to an all-virtual, four-week long global event called Festival of Licensing. Running from October 6th to 29th this year, the large scale virtual gathering promises to be ‘the most inclusive global licensing event …

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Intellivsion CEO joins Comic-Con@Home panel to talk the future of family gaming

Intellivision CEO, Tommy Tallarico will be taking centre stage at this year’s San Diego Comic-Con@Home event, alongside a cast of experts in the technology and family gaming space, to discuss just how emerging new tech will shape the future of entertainment. Intellivision is recognised as a pioneer in the videogaming …

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Licensing International heralds its German event, Day of Licensing a virtual success

Licensing International has heralded its Day of Licensing – its premier German licensing event usually held in Cologne – as a virtual success, having transposed the conference to an online only event last week. Over 600 registered visitors attended the virtual show – a change of pace from its usual …

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Expect cinema surge post-lockdown as UK’s viewing preferences are revealed in new survey

New research carried out by the pop culture agency, Experience12 has revealed the UK’s viewing preferences during lockdown while highlighting a desire among consumers to get back into cinemas as the world adjust to the new normal. The wide-ranging survey of over 3,000 pop culture fans in the UK was …

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Licensing International to unveil findings of its diversity in the industry study this August

The industry trade association, Licensing International, will unveil the findings of the first global study into diversity within the licensing industry in special webinar to be held on Monday, August 3rd. The study was conducted by the Geena Davis Institute on Gender in Media at Mount Saint Mary’s University and …

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Going viral after the virus: Fanbytes’ Timothy Armoo talks the new future of toy and brand marketing

Timothy Armoo is the CEO and founder of Fanbytes, a digital marketing business that has shot to success in the three short years it has been plying its trade as a leading light in Gen Z marketing and tapping into the global TikTok sensation early doors. At 24 years old, …

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