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Harry Potter franchise hits £44m in value sales in the UK as one toy sold every five minutes

The Harry Potter franchise is conjuring up some impressive sales figures, as the NPD reveals that one Harry Potter toy is sold every five minutes here in the UK. The figure puts the Wizarding franchise second only to Disney’s Star Wars in terms of value sales. The NPD points out …

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Emoji launches first dedicated shop in China and extends partnership with Ferrero

It’s good news for The Emoji Company, who has returned from a busy Las Vegas Licensing Expo with news of further expansion to its plans for global domination, this time with the launch of the first Emoji branded store in China, and a new partnership with Ferrero to launch a …

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Angry Birds Explore: “We’ll have AR codes in millions of licensed products and in multiple retailers”

Rovio has made no secret of the expectations and belief it has in its Angry Birds franchise, when The Angry Birds Movie 2, the sequel title to its 2016 box office hit, lands in cinemas later this year, kickstarting what it believes will be a revival of the Angry Birds …

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Global retail sales of licensed products hits $280.3bn for 2018

Global retail sales of licensed merchandise and services hit $280.3 billion in 2018, a 3.2 per cent increase over the $271.6 billion generated in 2017, according to results of the fifth Annual Global Licensing Survey, released today by Licensing International. Royalty revenue for brand owners leapt to $15 billion, an almost …

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Primark catches new Pokémon exclusive after new film fuels consumer demand

The Pokémon Company International has detailed a new collaboration with the global fashion retailer Primark for an exclusive range of women’s apparel, responding to growing consumer interest following the release of Pokémon Detective Pikachu. Denim jackets, T-shirts, hoodies and sportswear created by urban lifestyle companies Difuzed and Global Brands Group, …

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Gruffalo toys, books and games showcased at immersive London pop-up this half-term

Toys, books and performances from MC Grammar are to take centre stage at a dedicated pop-up shop in London’s Covent Garden, celebrating all things Gruffalo this half-term week. The launch is part of Magic Light Pictures’ ongoing 20th anniversary celebrations of the iconic children’s literary character. Spread over two floors, …

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Pokémon promos launch into Hamleys and Harrods as Detective Pikachu hits UK cinemas

The Pokémon Company International  has teamed up with the iconic stores, Hamleys and Harrods, for a raft of Pokémon activity, coinciding with the release of the live action Pokémon movie Detective Pikachu. Marking Pokémon’s return to Hamleys’ flagship Regent Street store, a Pokémon window featuring imagery from the movie plus …

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TRAP celebrates as Trading Standards busts Yorkshire counterfeit ring

Trademark and Rights Holders Against Piracy (TRAP) is celebrating the role it played in brining a major operation illegally making and selling trademarked clothing via eBay and Amazon to an end. The global counterfeit ring based in Yorkshire had generated sales of over £470,000 over a five year period of …

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Popeye launches into men’s grooming with Barbershop and Shave Company

King Features Syndicate has just detailed the launch of Popeye’s Barbershop & Shave Company, a new range of men’s grooming products featuring the iconic animated character himself. The new range spans hair pomade, beard oil, beard balm, beard wash, shave cream, post-shave lotion, and pre-shave oil, all sporting the look …

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Emoji lands fashion bag collab with Mexico’s Gorett

The Emoji Company has struck up a new partnership with the fashion label Gorett for a new collection of handbags inspired by the world of emojis. The collection – that includes vivid colours and avant-garde combinations, backpacks, crossed bodies and wallets – will be available across Mexico at Sears and …

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