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Formula One takes ‘underserved’ gaming up a gear

Formula One has taken its until now ‘underserved’ mobile gaming potential up a gear, with the launch of the new F1 Manager mobile gaming app across iOS and Android devices. The game is the result of a new partnership between the globally revered motorsport franchise and the mobile game developer …

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EA is eyeing mobile move for Apex Legends as it ramps up Fortnite face-off

Videogame publisher Electronic Arts is preparing to face-off with the likes of Fortnite and PUBG with the promise that its own hit battle royale title, Apex Legends will soon finds its way into China and on mobile devices. According to EA, the game is “easily the fastest-growing franchise we’ve ever …

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Life is Strange lands timeless merch line with Hot Topic

Hot Topic has launched a new merchandise collection inspired by the world, imagery and characters of the award-winning and critically acclaimed video game series, Life is Strange. The deal was brokered by CPLG on behalf of video game publisher Square Enix. Hot Topic will carry an exclusive collection of Life …

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SEGA and Paramount confirm Sonic the Hedgehog redesign after fan outrage

SEGA and Paramount are giving the fans what they want, by going back to the drawing board to redesign their live-action redesign of Sonic the Hedgehog. Reaction wasn’t quite what either the video game company or film studio was expecting when the pair unveiled the first Sonic the Hedgehog movie …

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SEGA Europe taps Bridge for Team Sonic Racing brand campaign

SEGA Europe has appointed partner marketing experts Bridge to create a brand partnership campaign supporting the release of Team Sonic Racing throughout 2019. Launching this May, the kart racing game Team Sonic Racing is a spinoff from SEGA’s iconic Sonic the Hedgehog series, combining elements of arcade and fast-paced competitive, …

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Wallace & Gromit immersive content on the way as Government invests in AR and VR technologies

Wallace and Gromit creators, Aardman has now joined a government-backed consortium of entertainment companies to explore the technologies of augmented (AR) and virtual reality (VR). The studio has teamed up with Tiny Rebel Games, Potato, Sugar Creative and the University of South Wales to develop immersive Wallace & Gromit content. …

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First Peaky Blinders VR drama game marks “future of entertainment”

The first ever Peaky Blinders virtual reality drama game is now in the works. The project is currently under development by Maze Theory, specialists in the VR business, and is scheduled for launch in 2020. It will aim to immerse players in the series ‘in ways never done before,’ essentially …

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Rovio sees Q1 revenue lift 16 per cent and prepares for Angry Birds Movie 2 take-off

Rovio’s latest launch in Angry Birds Dream Blast has helped the studio to a strong start to the year, with games revenue up 16.6 per cent in its year on year Q1 financials. The newest title in Rovio’s Angry Birds cannon launched on January 24th this year and quickly helped …

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Mojang and Warner Bros. date live-action Minecraft movie…three years from now

Mojang and Warner Bros. have finally dated the release of the long-awaited Minecraft movie, tantalising fans with a three-year wait until the live-action feature makes its appearance. Mojang announced that the film will premiere on March 4th 2022, having been in the works since 2014. According to a post from …

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The pairing of Tetris and Sanrio ‘is an incredible opportunity on global scale’

The worlds of Tetris and Sanrio have collided for a new multi-year partnership that will see the pair work together for co-branded games and merchandise. The first release under this new deal will bring Tetris and a number of the Sanrio characters together in a new online game, scheduled to …

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