Video Games

ZAG Games and Toya launch first Miraculous game to Roblox platform

ZAG Games, the games division of the independent animation studio ZAG, has partnered with the Israel-based start-up Toya to create its first game for the Roblox platform for the popular franchise, Miraculous – Tales of Ladybug & Cat Noir. Scheduled for release this April, the new Miraculous Ladybug & Cat …

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Epic Games and IMG bring global football clubs to its hit gaming IP Fortnite

Epic Games is celebrating global football this week by bringing more than 20 top clubs from around the world into its hit gaming IP, Fortnite, via a series of partnerships facilitated by IMG, Fortnite’s licensing representative. Starting 23 January, players can choose from 10 different variants of new “Kickoff Set” …

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Star Wars and Disney reveal new brand identity for all official videogames, Lucasfilm Games

Lucasfilm, Star Wars, and Disney have revealed a new brand identity for the home of all officially licensed Star Wars video games, a legacy that now crosses the decades, with the unveiling of Lucasfilm Games. The new unit isn’t a publisher or development studio, but will be acting as a …

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Blizzard Entertainment taps Erve Europe for Overwatch and World of Warcraft roll-out

Blizzard Entertainment has partnered with Erve Europe to bring its two giant gaming franchises, Overwatch and World of Warcraft to its gaming portfolio. Under the new deal, Erve will serve the European market with an onslaught of Overwatch and World of Warcraft products, including t-shirts, sweatshirts, pyjamas, shorts, socks, hoodies, …

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UK video game retailer GAME launches limited edition fragrances Eau De Plumber and FPS

The UK’s largest high street retailer of video games, GAME, has moved in on the fragrances market with the special launch of a limited edition line of luxury perfume: Eau De Plumber and FPS (First Person Scent). The two unisex fragrances will be available exclusively at GAME.co.uk in time for …

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BlackMilk Clothing readies to launch Cyberpunk 2077 capsule collection as game lands this month

BlackMilk Clothing is marking the release of what has been tipped to be the video game of the decade, with the launch of its own Cyberpunk 2077 capsule collection. The launch of the Night-City-inspired clothing range will take place in tandem with the game’s release on December 11th. The eight …

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Merchantwise Licensing lines up Xbox merchandise partnership with Australian retailer EB Games

The Australian and New Zealand licensing agent, Merchantwise Licensing, has brokered a new partnership between Microsoft’s Xbox and the Australian retailer, EB Games that will see the in-store launch of a new collection of Xbox branded merchandise. Under the new partnership, all EB Games stores across Australia will feature an …

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Mattel’s Hot Wheels races onto Roblox with the launch of Hot Wheels Open World

Mattel’s popular Hot Wheels brand is racing onto Roblox thanks to the launch of Hot Wheels Open World, a racing experience that allows players to race, collect, and earn over 80 different cars at launch. The game is the result of a partnership between Mattel and Roblox and has been …

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It’s Bond, James Bond – and he’s returning to the video game space with working title Project 007

It’s Bond, James Bond, and it’s coming to a console and computer screen near you. IO Interactive, in collaboration with MGM, EON Productions and Delphi have released the first details of the first James Bond origin story video game, under the working title Project 007. Over the last two decades, …

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LEGO reveals new LEGO Super Mario building sets and collectable character packs

The LEGO Group has expanded its 2020 LEGO Super Mario line with the launch of a new line of sets and characters, including the Master Your Adventure Set, the Chain Chomp Jungle Encounter Expansion Set, The Pirhana Plant Puzzling Challenge Expansion Set, and more. Leading the newest line up, the …

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