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CBeebies’ Go Jetters grows its licensing portfolio

BBC Worldwide has secured a raft of new partners for its hit CBeebies pre-school series Go Jetters.

In a new deal with Aykroyd and TDP, the licensing arm of the BBC will develop a line of new products including nightwear, underwear and swimwear.

Meanwhile, Blue Sky Designs will be creating a range of art and stationery as well as activity products for both Go Jetters and Hey Duggee.

A statement from BBC Worldwide detailed that ‘following changes within the licensing team, these new deals demonstrate its commitment to working with new and existing licensees to develop new ranges and extend its fans enjoyment.’

Go Jetters launched on CBeebies in October last year and follows the adventures of four heroes, Xuli, Kyan, Lars and Foz as well as a disco loving unicorn named Ubercorn as they right the wrongs of the mischievous Grand Master Glitch.

The first toys based on the series will launch this summer courtesy of Fisher-Price and will arrive alongside published titles from Penguin, magazines from Immediate Media and puzzle and games from Ravensburger.

About Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent some six years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@bizmedia.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobHutchins3 if ranting is your thing...

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