Cityneon partners with Museo Larco to introduce Machu Picchu and the Golden Empires of Peru

The exhibition and live event specialist, Cityneon Holdings has entered into an agreement with Museo Larco and Inkaterra Asociacion, with the support of the Ministry of Culture and the Government of Peru, to debut an exhibition of over 200 piece of rare artefacts from Peru that pre-date the Inca empire.

Called Machu Picchu and the Golden Empires of Peru, the exhibition will feature pieces that are valued at around $250 million and will travel to various cities around the world.

Partnering with World Heritage Exhibitions as the exclusive global show operator and promoter, Machu Picchu and the Golden Empires of Peru will feature the largest gold collection to travel the world. It will also include a virtual walkthrough of the UNESCO World Heritage Site Machu Picchu.

Recent restrictions put in place to preserve the invaluable historical site, fewer than 1 million travellers are allowed entry into Machu Picchu every year. With the recent global pandemic situation, the need for social distancing and other measures to prevent the spread of the coronavirus, this number has further dipped to 250,000.

In Machu Picchu and the Golden Empires of Peru, visitors will be treated to the story of the transformation of dozens of ancient cultures in Peru, starting with the Chavín culture, one of the earliest civilizations in the Americas, and stretching 3,000 years to the discovery of Machu Picchu by Hiram Bingham III in 1911.

The highlight of the exhibition is a fully intact Gold attire of a Chimú emperor, that dates back to 1300 AD. The Chimú empire was born from the previous Moche state in the northern coast of Peru, centuries before the expansion of the Inca empire, that formed the largest empire of the Southern Hemisphere.

The Chimú attire is the expression of an imperial body dressed in gold, channelling the power of the Sun, representing this Andean God on earth, and it will be surrounded by more than 10 earlier royal gold and silver ancestral attires from the land of the Incas.

Ron Tan, executive chairman and chief executive officer of Cityneon, said: “We are honoured to be trusted by Museo Larco and the Government of Peru to showcase these treasures to the world. We believe our expertise and track records will let us do justice to these remarkable pieces of rare Machu Picchu artefacts and allow us to take visitors through big, wonderful experiences.

“We are thankful to work with partners as established as the Museo Larco, Inkaterra Asociación and World Heritage Exhibitions. Together, we are confident to showcase this thrilling exhibition about the ancient cultures who lived in this city 7,000 feet above sea level in the Andes Mountains.”

With the limited entertainment options available as the world recovers from the unprecedented global pandemic situation, Machu Picchu and the Golden Empires of Peru will differentiate itself as a safe entertainment option due to the sheer size of the exhibition spanning over 1,500 square meters, allowing social distancing between visitors while they savour the 228 pieces of original Peruvian artefacts.

José Koechlin Von Stein, president of Inkaterra Asociación, added: “We are delighted to announce this partnership with Cityneon. Their track records of holding interactive exhibitions means Machu Picchu and the Golden Empires of Peru will be just as engaging as all their previous works, and we look forward to hosting millions at this historical, educational and fun exhibition while visitors learn about Peruvian history.

“We trust Cityneon’s vast expertise will truly bring ancient Peru to life.”

Andrés Alvarez-Calderón Larco, president of Museo Larco said: “We’re incredibly proud of our rich history and trust that Cityneon is the best partner to showcase the extraordinary and rich history of ancient Peru, bringing to life the various cultures that have lived in the land of the Incas and Machu Picchu over an astounding 5,000 years. We cannot wait for people all over the world to view these amazingly preserved artefacts up close.”

To hold the exhibition, Cityneon has assembled an experienced global team who would be able to handle the historical treasures. The Group’s subsidiary Victory Hill Exhibitions holds the world’s largest market share of Hollywood exhibition IPs globally, and it will make use of its vast industry experience in the curation of intellectual property in the travelling museums artefacts space.

About Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent almost eight years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@biz-media.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobGHutchins if ranting is your thing...

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