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Nurture Rights has launched its brand new Dinosaur Roar! clothing in Mothercare stores.
Inspired by the original book by Paul and Henrietta Stickland, the range of clothing spans a selection of t-shirts, jumpers, pyjamas, socks, slippers, underwear and dress-up.
The dinosaur brand for pre-schoolers is endorsed by the Natural History Museum, plus a range of licensees has jumped on board to help produce the collection, including Blues Clothing (daywear), Aykroyds (nightwear), William Lamb (footwear), Roy Lowe (socks) and VMC Accessories (dress-up and accessories).
“We’re delighted to see the new Dinosaur Roar! clothing range launch in Mothercare today. It’s a big milestone in the brand’s 20 year history,” said Peter Curtis, director of Nurture Rights.
Plus, a range of Dinosaur Roar! merchandise is also available for fans in store and online, including a new board book edition of the original book.
