Dinosaur Roar! clothing heads to Mothercare

Nurture Rights has launched its brand new Dinosaur Roar! clothing in Mothercare stores.

Inspired by the original book by Paul and Henrietta Stickland, the range of clothing spans a selection of t-shirts, jumpers, pyjamas, socks, slippers, underwear and dress-up.

The dinosaur brand for pre-schoolers is endorsed by the Natural History Museum, plus a range of licensees has jumped on board to help produce the collection, including Blues Clothing (daywear), Aykroyds (nightwear), William Lamb (footwear), Roy Lowe (socks) and VMC Accessories (dress-up and accessories).

“We’re delighted to see the new Dinosaur Roar! clothing range launch in Mothercare today. It’s a big milestone in the brand’s 20 year history,” said Peter Curtis, director of Nurture Rights.

Plus, a range of Dinosaur Roar! merchandise is also available for fans in store and online, including a new board book edition of the original book.

About Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent almost eight years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@biz-media.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobGHutchins if ranting is your thing...

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