Strong TV advertising will target both parents and kids.

Disney characters unite with CuddleUpPets

Classic Disney characters are making an appearance in Flair’s autumn range of CuddleUpPets.

Minnie Mouse, Winnie the Pooh, Tigger and Sully from Monsters University hope to bring a new dimension to the collection of super-soft, plush companions for kids.

Flair stated that CuddleUpPets are an innovative hybrid of cuddly blanket and cute puppets that, with the aid of some new exciting licences from some of the Disney favourites, encourage positive bedtime routines for young children.

Flair is sourcing a marketing campaign for CuddleUpPets, targeting both parents and kids, that will feature strong TV advertising and a catchy sing-a-long song.

For more information call Flair on 0208 643 0320 or email

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