Disney has announced the appointment of its new president of business operations in Europe, Middle East and Africa in the form of Rebecca Campbell.
The veteran executive will take over from Diego Lerner, who has held the role since 2009. Lerner will return to his native Argentina, taking an unspecified international role at the company.
Campbell will transition from her role as president of the ABC’s US local station group and ABC Daytime. She will be based in London and report to Disney’s international chairman, Andy Bird.
“Rebecca’s ability to manage and lead the many disparate and geographically diverse stations across the U.S. with such incredible success makes her the best choice to lead our efforts in such a complex region,” commented Andy Bird.
“Given Rebecca’s leadership role in the ever-changing media and entertainment landscape, she is uniquely positioned for success. Her combination of creative experience, leadership skills and business acumen will be a tremendous asset as we continue to develop new avenues of growth.”
"I want to thank Andy for giving me this incredible opportunity to lead the talented EMEA team. I couldn’t be more honoured," Campbell added. "Diego’s hard work during the past decade leaves us well prepared for our next wave of growth. I look forward to working with everyone in EMEA to elevate the Disney business, deepen our connection with existing consumers, and engage new ones."