Doritos was followed in second and third place by Pepsi and Pokemon.

Doritos named most mentioned brand on social media during Super Bowl

Doritos was the most mentioned brand on social media during the Super Bowl, according to Brandwatch.

The corn chips brand’s advert saw a couple witness their unborn child express a love for Doritos through the ultrasound.

Doritos received more than 89,000 mentions while the game was played live in the US, followed by Pepsi, with more than 38,000 mentions, and Pokemon with over 27,000 mentions.

Check out the ad which caused the stir below:

https://www.youtube.com/watch?v=vH2LsFcWOFY

About Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent some six years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@bizmedia.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobHutchins3 if ranting is your thing...

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