DHX Brands has secured a deal with Egmont Publishing for international rights to produce a range of children’s books and magazines based on Teletubbies.
Product will begin to roll out in spring/summer 2016 and will include a variety of published formats such such Teletubbies-themed story books, as well as colouring, sticker and activity books, annuals, novelty books and sound books, along with a standalone Teletubbies magazine.
"This is an exciting and significant pre-school acquisition for Egmont Publishing, further strengthening our market leading position in licensed pre-school publishing both in the UK and across the 30 international territories in which we publish," said Rob McMenemy, CEO of Egmont Publishing International.
"Teletubbies is one of the most successful and iconic global children’s brands of all time and we are thrilled to be partnering with DHX Brands."
Peter Byrne, EVP of DHX Brands, added: "Egmont is the ideal partner for us on Teletubbies, with global reach and an excellent track record and reputation."